Link Building

Digital Ethos provide link building as part of the full Search Engine Optimisation packages. Link building is at its most effective once the foundations of your on-site optimisation work is complete.

Get top search engine rankings, more traffic, leads and sales, outperform your competition, and future-proof your SEO strategy.

Read more below to find out why it is so important in the growing digital age

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Clients we’ve got results for.

SEO Benefits

Why does my business need link building?

Although Google now use more than 200 signals in their algorithm for scoring websites, links are still one of the most important signals to maximise your site’s visibility.

Link building has always been and remains the number one ranking signal for websites and is essential for search engine visibility.

Link building built for your business.

A good onsite optimisation strategy isn’t complete without a tailored link building campaign. Credibility, relevant traffic, and a first-page search ranking can have a powerful effect on your business.

We help develop your marketing & content strategy to provide reasons to earn those links. A successful campaign will build relationships, increase referral traffic and brand awareness, while improving relevancy and passing weight to the website to improve rankings.

How we do it

Competitor Link Profiling.

A link from a resource page or an active blogger can have a powerful impact, if you know where to look. We find out who is linking to your competitors and reach out to them, while also looking for similar options for your site.

Make the Pitch.

With link building, sometimes all you have to do is ask. We look for relevant sites, such as industry-related websites and influential blogs, and then approach them. These websites are often glad to link to our clients, because relevancy goes both ways.

Build Relationships.

Whether it’s with a well-known publisher or an obscure niche online community, we take the time to get to know the areas that are relevant to your business and build trusted relationships that benefit you both, using ethical, white-hat techniques like community and forum links and content marketing.

Natural Link Strategy.

Our link building strategies are designed to replicate link building patterns of natural websites. Our link building techniques are ones which search engines love because they add value to the internet

Custom Link Building Campaigns.

We’ll plan a campaign tailored for your business. We do up-front research, provide a long-term plan and put that plan into action. We focus not only on which links work now, but which will work in the future to ensure the longevity of your rankings.

Local SEO Links.

We analyse your niche and select sites that actually pass trust. No time wasted on building garbage links from pointless directories that pass no value. You get all of the login information for each site we place your link on allowing you to make changes as your business grows.

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Latest SEO work.

Email | PR | SEO | Social | Web Design

Crown Couriers

Well known in the industry, but little visibility online. See how we scaled their rankings exponentially month on month to dominate search across and get them in front of their customers.

Email | PPC | PR | SEO | Social | Web Design

Earthly

Taking a holistic approach to your digital marketing strategy can have a huge impact. There are over 100 digital touchpoints a user can have with your brand online. Earthly marketing strategy focussed on maintaining a consistent message, meaning that no matter where the customer engaged with Earthly online, the messaging, design and call to action was clear.

Consultancy | Email | SEO | UX

Accurist

By addressing website behavior and improving user experience, we were able to grow traffic to the renowned watch manufacturers website whilst improving conversion rate. Do not overlook the importance of addressing page design early on, there is no point throwing water at a leaky bucket, always start by patching up those holes.

Paid Social | PPC | SEO

VIP Bottles

We scaled this flavoursome campaign into a multi-award winning showstopper! Working across SEO, PPC and Paid Social Media, see how we won Shopping Campaign Of The Year and Best Use Of Automation.

What clients say.

Digital Ethos Digital Ethos Logo £-£££ 03337720189 Unit 17, Stoughton Grange, Gartree Rd, Oadby, LE2 2FB
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5/ 5

Digital Ethos have undoubtedly been a key factor in helping us get off the ground. Splitting the marketing website and user lifecycle pages into separate projects, meant we could make headway with our marketing while we were still working some bits out.

Olly

Earthly

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

Absolutely thrilled at the result. The team have gone above and beyond to help us bring Accurist into 2020 and for the first time in our history, we’re selling our own products direct to consumer.

Marian H

Accurist

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

We chose Digital Ethos because we needed a reliable partner that shared our vision for growing the brand. They certainly delivered - and within budget.

Katie Burke

Crown Couriers

Google
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5/ 5

Digital Ethos appealed to me primarily because they were able to join the dots between marketing and web development. I set them some tough challenges but I’m really pleased with the outcome.

Dr Parneet Sehmi

Hermes London Dental Clinic

Google
Verified Review 5 Digital Ethos Ltd
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The new branding is great. Our software beats the competition hands down and we needed our website to reflect that. We still have a long way to go but this is a great start.

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StaffCircle

Google
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They are honest, thorough, and very knowledgeable.

Sarkis Salleh

ITQ

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Billington Holdings Plc

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2020 Media International

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The team at Ethos are knowledgeable, helpful and friendly. They really take the time to understand your industry when providing you with a proposal. Great communication. We've been very impressed. thanks!

Ty Riley

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5/ 5

We've just started work with Digital Ethos and had a social media training session today. The upshot was a much clearer social strategy with some ideas that we can start to action immediately. Hope the next training session is as productive!

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Google
Verified Review 5 Digital Ethos Ltd
5/ 5

Digital Ethos have been absolute saviours. After working with another company we spent almost a year on google oblivion. They were not very good. After starting to work with these guys, we are now on page 1 of google search! They have really helped and they are very customer oriented. They help all of the members of our team and always find a way to assist in whatever we need done. Very happy with the change :)

Rachel Marques

The London Preschool

Google
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5/ 5

I would highly recommend Digital Ethos. From word go they have always been extremely quick to respond to my website requests, even working weekends to get the job done. Luke and Collin clearly care about there service.

Matt Hall

Matt Hall Fitness

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

After seeing the positive reviews that Digital Ethos had been getting I decided to try out their free SEO audit. The detail they provided was amazing and I really saw how they'd help improve my business. It was a no brainer to continue working with them!

Linda Green

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

We recently took part in SEO training with Digital Ethos and it was fantastic!! Rafal delivered excellent training. He was incredibly knowledgably, informative and very helpful in the days that followed the training. Digital Ethos are a great company to work with and we are looking forward to working with Rafal, Luke and the team in the future.

Debi Owen

Intali

Google
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5/ 5

Digital Ethos spent a lot of time getting to know my product and provided me with the best designers. They created a brand theme which filtered through my packaging to my website. Cannot recommend them enough!

Wajeeha Husain

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

Worked with Digital Ethos on a number of projects as a freelancer and can say that the guys are wonderfully professional to work with and provide a great service for their customer base. An innovative approach to design both in web and print with a customer focus.

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I just wanted to say thank you, it's not often I feel compelled to leave a review but the chaps at Digital Ethos were just superb. From the initial enquiry through to the finished website & marketing I have been very pleased with all the work done. Alex.

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M Hayre

Affito Lettings

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5/ 5

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Abhi Punj

Google

So, you have questions?

What is the difference between on-page SEO and technical SEO?

It does what is says on the tin. On-page SEO includes everything on your website that is visbile to the visitors. This includes your copy, meta tags and images. All page elements that are visible to users. Technical SEO is all about how your website is crawled and indexed. It includes things like site speed, structured data, canonicalization, XML sitemaps, hreflang, and more.

Does duplicate content harm you website's rankings?

Yes, duplicate content is where content is duplicated either between two or more websites or two or more internal pages.It can also be duplicate product descriptions, content paragraphs, duplicate H1 tags across multiple pages and URL issues, such as www and non-www versions of the same page.

What is Link Building?

Link Building is a process of linking your website on other websites. It is also Google's top 3 ranking factor and it's showing that other websites trust your website.

Does my business need SEO?

Yes, your business need to investing in SEO. Search engine optimization gives you an opportunity to increase traffic without paying for each and every click. When your website ranks organically on the search engines, this traffic is essentially free (at least in terms of a cost-per-click). Of course, it takes time and investment into skills and resources to rank a website on the first page.

What is a Google penalty?

Google Penalties are usually human-driven process it means that a person has made changes to your website and Google have penalised for those actions. It might be bought links, keywords stuffing or files that violate Google guidelines.

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What else can we help with?

SEO.

Whether your business is large or small, online-only or traditional bricks and mortar. An SEO strategy is a perfect way to get your product or service ranking on the search engines and discoverable by your customers.

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Web Development & Design.

From lead generation websites to full eCommerce solutions, our team can design, develop and evaluate websites with the ultimate aim of helping you meet your business goals.

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PR.

Tell your story the right way with newsworthy coverage that demands attentions and earns unbeatable links. Let's make some noise together.

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Social Media.

Social media is one of the best ways to grow and engage with your audience. Reach out to your audience and fulfil objectives with agile and data-driven strategies that truly connect with your customers.

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Creative.

From eye-catching websites, corporate branding and infographics to videos designed to drive engagement and interest. Our creative team has the solution.

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PPC.

Cut through the digital noise with a targeted advertising campaign. Tailored to you and your customers Paid Advertising is a great way to quickly increase web traffic and conversions.

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Email Marketing.

Digital Ethos offer email marketing that can be a natural integration into your existing digital marketing strategies.

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Marketing Strategy.

From initial marketing plans and mind maps to in-depth analysis and reports. A focused, consistent Strategy is key to the overall success of your marketing objectives.

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CRO.

Plug the holes in your sales funnel and convert more visitors into customers with a bespoke, tailored and data driving conversion rate optimisation strategy.

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Training.

Take your team's skills to the next level with a detailed collection of training. Perfect for beginner or advanced learners. Guaranteed to be hugely beneficial for everyone involved.

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