PAID MARKETING AGENCY
A fresh & measurable approach
to digital marketing.
Our approach to PPC revolves around unearthing key insights and efficient account optimisation, to generate you results.
Digital Ethos A Leading Digital Marketing Agency for PPC Barnsley
If you are looking for a leading agency, Digital Ethos is a digital marketing agency in Barnsley specialising in many different forms of marketing, including PPC. We are excited to come up with fresh new ideas for your brand and implement all sorts of paid search campaigns, to put your company in Barnsley on the digital map.
So many businesses could thrive by embracing PPC and we have the expertise and team to do exactly that.
Along with pay-per-click advertising, we also host a range of other services, including SEO, social and web design and development.
As an omnichannel agency, we offer a range of services that we can align with each other, depending on the needs and goals of your business. Our approach is fuelled by data and reports, constantly optimising and our approach to making your marketing campaigns the very best they can be.
Clients we’ve got results for.
Get your FREE PPC video audit.
Share with us your ads account and we’ll review it for free. Our video walkthrough is a great first step in optimising your ad campaign.Get your FREE Audit
Pay-Per-Click (PPC) advertising.
What does PPC mean?
Pay-Per-Click (PPC) advertising is also known as search engine marketing, paid search, or sponsored search.
Paid advertising can take many forms, including search, display, video and remarketing adverts. It’s brilliant for businesses requiring immediate visibility and instant lead generation.
Want to build brand awareness, generate leads, increase brand exposure? You’re in the right place!
What can PPC do for you?
This unique marketing service allows you to maximise your budget by only targeting those who are likely to convert or are your ideal target audience. As marketers, we have so much information about potential online customers and we use this knowledge for PPC. This enables us to be precise with who we advertise to, showing ads to those who have already shown interest in your products for example.
This method of marketing is the perfect way to showcase your Barnsley brand to the world and establish it locally, nationally or internationally. Not only does this offer an increase in brand awareness, but it can also boost your reputation and instil trust in your existing and potential new customers.
For many different sectors, investing in PPC is needed if you want to get ahead of your competitors and grow your brand. Many businesses in Barnsley and nationwide are often tentative about investing in PPC, but once they see the increase in revenue they never go back.
When done by an experienced team such as ours, you can increase revenue and as a result, increase your PPC budget in the future. This means you can build upon your successes and reach further customers, constantly growing your brand online.Get in touch
Google Ads Management.
Google Ads is the most widely used PPC tool in the world. We offer a range of packages to suit different budgets in different industries. Your dedicated account manager will look after everything, from account set-up & conversion tracking to bid adjustments & landing page creation.
Google Ads Training.
Whether you’re a young professional looking to further your career in the digital space or an organisation looking to up-skill your digital team, our PPC training has you covered. We offer two types of courses that are completely bespoke to your needs.
Google Ad Grants.
Through “Adgrant”, a charity initiative started by Google themselves, we can help you to secure thousands of pounds worth of credit to spend on Pay-Per-Click marketing! Check out if you’re eligible here.
Tested & trusted processes to boost conversions.
Pay-Per-Click (PPC) is an immediate and effective way to drive targeted traffic to your website and a great way to get in front of people who may not have otherwise found you. In fact, we frequently see non-branded paid searches as one of the first interactions within the buying process, and when set up by people who understand your target audience, it is often times the last interaction as well.
The perfect companion to your SEO campaign, Pay Per Click advertising helps you to increase the traffic to your website, generate more leads, and convert a greater number of those leads to sales.
As a highly skilled and experienced PPC agency, we can design and implement Pay Per Click campaigns that will complement and enhance your digital marketing strategy – working alongside SEO campaigns, Social Media Marketing tactics, and your Digital PR strategy to achieve the optimum results.
Since we became a Google Partner in 2010, pay per click (PPC) has evolved. PPC management has moved on from being a mostly keyword targeted service into a complex process incorporating; retargeting, shopping, video ads, mobile apps and social media advertising.
PPC Tools we use.
Our PPC services.
One of the first things we do with new clients is undertake a PPC audit, so we can analyse each of your ad accounts, making sure they are all set up properly and are running efficiently. This lets us see what improvements we can implement and helps us create winning PPC accounts for your business.
As well as creating high-performing ad accounts, we will also track and monitor their progress, to ensure they are performing efficiently. This offers us valuable insight into what keywords will work the best for you, to guarantee your business stands out.
When constantly optimising your ads, we will use bidding strategies, which use algorithms and machine learning, to make sure your ads reach the right people. This is a great way to make sure your ads get in front of the right people and they convert.
This powerful form of PPC marketing uses tracking codes and cookies to target customers who are highly likely to convert. It allows us to be smart with who we show ads to and has fantastic results.
This yet another great way of getting valuable and relevant traffic through to your site. This form of marketing allows you to chase valuable leads that are likely to convert and our team are highly experienced in the competitive world of affiliate marketing.
Exactly what it says on the tin, display advertising will get your brand out there and keep it at the forefront of consumers minds. A great way to enable your brand to thrive, promote your business and reach your target audience.
Google Ads training.
At Digital Ethos, we have a wealth of knowledge and can provide tailored Google Ads training to meet your exact business needs., so you can spread your wings in paid advertising.
Adgrants for charities.
If you are a registered charity, you could be eligible for the Google Ad Grant. Different countries are eligible for this grant, including the UK and Digital Ethos can take care of the application process for you free of charge.
How Digital Ethos can make a difference
We are proud to be experts in all things digital and enjoy going the extra mile for all of our clients. From the offset we aim to be an extension of your team in Barnsley, working with you to achieve the best possible results for your company. With regular updates and meetings you will be kept up to date with the PPC campaigns, data and results we achieve for you. We will always try to meet your needs and requests as a business while giving your business the digital boost it deserves.
Learn more about the PPC services we offer and find out more about our other digital marketing services in Barnsley. So contact us today to speak to one of our consultants and find out how we can enhance your business.Talk to us
Latest PPC work.
Taking a holistic approach to your digital marketing strategy can have a huge impact. There are over 100 digital touchpoints a user can have with your brand online. Earthly marketing strategy focussed on maintaining a consistent message, meaning that no matter where the customer engaged with Earthly online, the messaging, design and call to action was clear.
Well established in the USA, it was time to tap into the UK market with a .co.uk version of the website. We scaled their SEO & PPC campaigns from the ground up, tripling their leads in just 4 weeks!
Johns & Co
Innovative London estate agency JOHNS&CO approached Digital Ethos to gain more dominant rankings in local areas across London whilst building a strong organic growth strategy. Read on to discover how this strategy led a 31% increase in website traffic.
From local salons, to national brand exposure. We grew this local Birmingham salon chain into a nationally ranking website hub.
What clients say.
Digital Ethos have undoubtedly been a key factor in helping us get off the ground. Splitting the marketing website and user lifecycle pages into separate projects, meant we could make headway with our marketing while we were still working some bits out.
Absolutely thrilled at the result. The team have gone above and beyond to help us bring Accurist into 2020 and for the first time in our history, we’re selling our own products direct to consumer.
We chose Digital Ethos because we needed a reliable partner that shared our vision for growing the brand. They certainly delivered - and within budget.
Digital Ethos appealed to me primarily because they were able to join the dots between marketing and web development. I set them some tough challenges but I’m really pleased with the outcome.
Dr Parneet Sehmi
Hermes London Dental Clinic
The new branding is great. Our software beats the competition hands down and we needed our website to reflect that. We still have a long way to go but this is a great start.
They are honest, thorough, and very knowledgeable.
They're genuinely down-to-earth, approachable, and professional.
Billington Holdings Plc
Digital Ethos are great communicators and are quick to respond to any queries.
2020 Media International
We had a great experience with Digital Ethos. They are polite, friendly, efficient and professional. They took time to understand the specific requirements of our project and we are very pleased with the result. Thank you!
The team at Ethos are knowledgeable, helpful and friendly. They really take the time to understand your industry when providing you with a proposal. Great communication. We've been very impressed. thanks!
We've just started work with Digital Ethos and had a social media training session today. The upshot was a much clearer social strategy with some ideas that we can start to action immediately. Hope the next training session is as productive!
Digital Ethos have been absolute saviours. After working with another company we spent almost a year on google oblivion. They were not very good. After starting to work with these guys, we are now on page 1 of google search! They have really helped and they are very customer oriented. They help all of the members of our team and always find a way to assist in whatever we need done. Very happy with the change :)
The London Preschool
I would highly recommend Digital Ethos. From word go they have always been extremely quick to respond to my website requests, even working weekends to get the job done. Luke and Collin clearly care about there service.
Matt Hall Fitness
After seeing the positive reviews that Digital Ethos had been getting I decided to try out their free SEO audit. The detail they provided was amazing and I really saw how they'd help improve my business. It was a no brainer to continue working with them!
We recently took part in SEO training with Digital Ethos and it was fantastic!! Rafal delivered excellent training. He was incredibly knowledgably, informative and very helpful in the days that followed the training. Digital Ethos are a great company to work with and we are looking forward to working with Rafal, Luke and the team in the future.
Digital Ethos spent a lot of time getting to know my product and provided me with the best designers. They created a brand theme which filtered through my packaging to my website. Cannot recommend them enough!
Worked with Digital Ethos on a number of projects as a freelancer and can say that the guys are wonderfully professional to work with and provide a great service for their customer base. An innovative approach to design both in web and print with a customer focus.
I just wanted to say thank you, it's not often I feel compelled to leave a review but the chaps at Digital Ethos were just superb. From the initial enquiry through to the finished website & marketing I have been very pleased with all the work done. Alex.
I enjoy working with Digital Ethos and the team, helpful and available when required with a wealth of knowledge in their field. Recommended!
Digital Ethos are very professional and have managed to create some great work for me. Service is second-to-none and I would recommend them to anyone looking for support with online marketing.
What else can we help with?
Whether your business is large or small, online-only or traditional bricks and mortar. An SEO strategy is a perfect way to get your product or service ranking on the search engines and discoverable by your customers.
From lead generation websites to full eCommerce solutions, our team can design, develop and evaluate websites with the ultimate aim of helping you meet your business goals.
Tell your story the right way with newsworthy coverage that demands attentions and earns unbeatable links. Let's make some noise together.
Social media is one of the best ways to grow and engage with your audience. Reach out to your audience and fulfil objectives with agile and data-driven strategies that truly connect with your customers.
From eye-catching websites, corporate branding and infographics to videos designed to drive engagement and interest. Our creative team has the solution.
Cut through the digital noise with a targeted advertising campaign. Tailored to you and your customers Paid Advertising is a great way to quickly increase web traffic and conversions.
Digital Ethos offer email marketing that can be a natural integration into your existing digital marketing strategies.
From initial marketing plans and mind maps to in-depth analysis and reports. A focused, consistent Strategy is key to the overall success of your marketing objectives.
Plug the holes in your sales funnel and convert more visitors into customers with a bespoke, tailored and data driving conversion rate optimisation strategy.
Marketing For Luxury Brands 2023: Targeting The Meta-Luxury Consumer24th February, 2023
The Pros and Cons of Performance Max in Google Ads8th September, 2022
Marketing to Millennials and Gen Z: How To Effectively Connect Your Brand To The Younger Generations1st August, 2022
How Live Shopping Is Transforming Ecommerce25th July, 2022
How The Metaverse Will Reshape Your Digital Marketing Strategy10th November, 2018
How Your Digital Marketing Campaign Can Make You Money Over Christmas