Convosphere.
A social listening agency with a difference, coupled with a carefully curated keyword strategy gave them visibility beyond their recognised brand name.
The brief.
Convosphere is a social intelligence agency with a global reach, offering human-led social data analysis across 45 languages, they deliver deep cultural insights that bring global businesses closer to local audiences.
Convosphere partnered with Digital Ethos to build a stronger brand, increase online presence, improve organic traffic and conversions. Their original website lacked meaningful content, offered a poor user experience and didnt hold any relevant USA and UK rankings.
Our approach.
Our design team scoped out the website build with the team at Convosphere, understanding what they wanted to achieve on each page. Digital Ethos SEO and strategy team then created a keyword strategy, aligned with the website sitemap, allowing us to build service specific landing pages.
Once the website was built and the landing page content was optimised, we shifted focus to producing data driven content, offering insightful industry guides and blogs. We continue to work closely with Convsophere, focusing on an off-site SEO strategy to build their domain rating and bridge the gap between them and competitors.
More recently, we’ve supported further website development to translate the website into 7 different languages, now ranking the website in over 14 different counties.
The results.
SEO/Web
Since launching the website, we’re ranking for over 100 new keywords as well as increasing organic traffic by 13%.
The new website design has played a key role in improving the conversion rate by 2%, as well as improving the bounce rate by 10%.