Get your website in front of the right customers using search engines.
Engage your users with an innovative and personalised experience.
Pay per click advertising. Instant online exposure.
Positively influence your target audience by building your brand reach.
Increase your brand awareness and connect with your audience.
Drive-up your traffic and make your business discoverable with content marketing.
Over the last 10 years, we’ve helped train hundreds of people in SEO and Digital Marketing.
We’re able to use our combined expertise in a range of digital marketing specialisms.
Learn more about Digital Ethos and the team behind the success stories.
Our mission is to provide professional top quality digital marketing services.
We think life’s too short to be wearing a frown in the office. Apply today.
Download our white papers for insights into Digital marketing.
Expand your digital marketing services through our white label approach.
The latest news and blog posts about our industry. Keep up-to-date.Get your website in front of the right customers using search engines.Engage your users with an innovative and personalised experience.Pay per click advertising. Instant online exposure.Positively influence your target audience by building your brand reach.Increase your brand awareness and connect with your audience.Drive-up your traffic and make your business discoverable with content marketing.Over the last 10 years, we’ve helped train hundreds of people in SEO and Digital Marketing.We’re able to use our combined expertise in a range of digital marketing specialisms.Learn more about Digital Ethos and the team behind the success stories.Our mission is to provide professional top quality digital marketing services.We think life’s too short to be wearing a frown in the office. Apply today.Download our white papers for insights into Digital marketing.Expand your digital marketing services through our white label approach.The latest news and blog posts about our industry. Keep up-to-date.We help you maximise your conversions level with Digital Ethos Conversion Rate Optimisation strategies. No matter how much organic or paid traffic you have coming into your website, it’s what potential customers do once they’ve found your website that can often have the biggest impact on your business. We make sure that your customers convert.
Call us for a friendly chat or fill in the form below.
We help you maximise your conversions level with Digital Ethos Conversion Rate Optimisation strategies. No matter how much organic or paid traffic you have coming into your website, it’s what potential customers do once they’ve found your website that can often have the biggest impact on your business. We make sure that your customers convert.
Call us for a friendly chat or fill in the form below.
CRO is the method of using analytics and user feedback to improve the performance of your website.
CRO can be used to improve any metric on your website that’s important to your business–often called key performance indicators (KPIs)–that you’re trying to improve, but it’s often associated with acquiring new customers, registrations, downloads, etc.
Put another way, it increases the percentage of website visitors who experience the “aha moment” (or the must-have user experience) that turns passive browsers into valuable conversions.
Here at Digital Ethos, we only employ the best in the industry, leaving you safe in the knowledge that we’re doing everything that’s needed to help you succeed.
Well, that depends on your goals. What are you hoping to achieve when a customer visits your site? Maybe you’re hoping for them to fill out an enquiry form, or potentially you’re looking for the visitor to purchase a product from your online store. These can be split in to two types of conversions; Micro & Macro. Here are a few more examples:
Micro Conversions
Macro Conversions
There is an old saying in business that revenue is vanity, but profit is sanity. In online marketing, traffic is vanity, but conversions are sanity. Despite this many website owners spend fortunes on getting more traffic to their website, without enough of a focus on converting that traffic.
A lot of Digital Marketing agencies will cite the amount of visitors they’re attracting to your site as the measure of their success. At Digital Ethos, we’re focused on delivering performance marketing. There’s little point in spending time & money driving new visitors to your website who simply leave after a few seconds.
It’s about capturing their attention and improving the user experience in such a way that is conductive to helping those users turn in to conversions. We aim to help you achieve your business goals, not simply drive wasted visitors to your website.
Data Capture: Before making any changes to the user experience, it’s important to first understand who your users are, how they came to find you, and how they navigate your website once they’re there. There’s two ways of gaining this understanding:
Analytics:- Our Digital Professionals use industry leading analytic tools to gain information such as:
UX Testing:- Some-times the “big data” tells you where to look but not what to see. This is where having real humans testing your website can refine this data to tell you exactly where you’re going wrong. This user understanding, which can come in the form of on-site surveys, satisfaction feedback, and user testing, can help you gain information such as:
Human Touch:- This is where we earn our keep. Once the data has been gathered, our Digital Experts will use their years of experience to help remould your website in a way that turns visitors to conversions. The data will allow our team to re-design the customer journey and make improvements to every aspect of the user experience to help significantly improve the return on investment for your Digital Marketing spend.
The London Pre School approached Digital Ethos as they’d had a bad experience with a previous agency and wanted more hands on support and a human touch brought back into their marketing. They have ambitious expansion plans and needed an agency that could help to feed this ambition with genuine customers and online engagement.
We started by building The London Pre School, 5 industry leading websites. Digital Ethos dug deep looking at SEO, SOCIAL MEDIA and PPC, we completed audits for all 3 main sales channels and identified the best keywords and strategy to help The London Pre School, dominate online against their competitors.
Unit 17, Stoughton Grange, Gartree Rd, Oadby, Leicester, LE2 2FB
3rd Floor, 207 Regents Street, London, W1B 3HH
Digital Media Centre, County Way, Barnsley. S70 2EQ
Park House, 10 Park Street, Bristol, BS1 5HX
11 Brindley place, 2nd Floor,
Birmingham. B1 2LP
Hudson House Business Centre, Hudson House, 8 Albany Street, Edinburgh, Scotland, EH1 3QB
Unit 17, Stoughton Grange, Gartree Rd, Oadby, Leicester, LE2 2FB
Kemp House, 152 City Road, London, EC1V 2NX
3rd Floor, 207 Regents Street, London, W1B 3HH
Digital Media Centre, County Way, Barnsley. S70 2EQ
Park House, 10 Park Street, Bristol, BS1 5HX
11 Brindley place, 2nd Floor,
Birmingham. B1 2LP
Hudson House Business Centre, Hudson House, 8 Albany Street, Edinburgh, Scotland, EH1 3QB
Penstraze Business Centre, Truro,
Cornwall, TR4 8PN
