VOICE SEARCH

MARKETING

Take advantage of the latest developments in digital technologies and stay ahead of the game. Optimise your website for Google Voice Search Marketing so that your business is visible in seconds.

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VOICE SEARCH
MARKETING

Take advantage of the latest developments in digital technologies and stay ahead of the game. Optimise your website for Google Voice Search Marketing so that your business is visible in seconds.

GET IN TOUCH

Have any question or just want to get started?

CAPTCHA image

This helps us prevent spam, thank you.

Why is Voice Search so Important?

Virtually everyone owns a smartphone, and over half of these users now use voice technology on a daily basis.

Staying ahead of the latest technology is crucial to effectively compete with the giants in your industry.

It is predicted that by 2020, 50% of all searches will be voice search.

Digital assistant technologies rely on different databases to bring the user the most appropriate answer.

Voice Search Marketing
Voice Search Marketing
Voice Search Marketing
Voice Search Marketing

Difference Between Voice Search and Typed Search

The way we speak to digital assistants differs massively to the way we type queries into search engines, this creates a broad range of conversational keywords your business should be targeting. For example, you might Google search “Miso Soup Ingredients”, but you are more likely to say “How do I make Miso Soup at home”. These voices searched can be divided into four ‘search moments’:

  • I want to know moments
  • I want to go moments
  • I want to do moments
  • I want to buy moments

Voice Search Optimisation

Once we delve into the keyword research, we tailor content and tags around those conversational keywords. We optimise your content for long and short search queries, offering a range of information around a broad topic, whilst embedding short answers and keywords into it.

Making text more readable and offering a more natural tone of voice makes it easier for digital assistants to crawl through your content and find the best answers to that search query.

Optimising featured snippers is crucial to best answering your audiences search query, 40% of voice search results come from your featured snippet. That’s why it is so important to understand what your audience is looking for and how your business can best solve that problem.

Benefits of Voice Search Marketing

Speed Up Your Website

Quicker
Answers

Your audience are searching for answers more quickly. As soon as a search query comes into their head, your business should be able to answer that for them.

WordPress Plugin Updates

On-the-go
Mobile Ready

Optimise your business to be mobile ready, not only with responsive website design but voice search optimisation.

Voice Search

Google, Siri & Alexa

Digital Assistant technologies are already widely used in the industry. Optimising your website for voice search allows your to be responsive on every voice search platform, no matter what device your audience are searching on.

Benefits of Voice Search Marketing

When we search, digital assistants consider a range of elements in bringing the customer the best answer at that point of search, whether it’s a local map, a structured snippet of service, nutritional fact… the list goes on. The possibilities of voice search queries are endless, that’s why it’s crucial to research and optimise your website for right keywords so that Google will find and use them at the right point of search.

Digital Ethos is a full-service digital marketing agency focusing on Web Design, SEO, PPC Management & Social Media Marketing in Leicester, London, Barnsley, Birmingham, Bristol, Truro and Edinburgh.

Voice Strategy
Creation

Our Digital Marketing team will develop a voice resource file that allows us to map out a voice search strategy. This will cover keyword research, optimisation strategies, customer journey and website consultancy.

Digital Ethos is a full-service digital marketing agency focusing on Web Design, SEO, PPC Management & Social Media Marketing in Leicester, London, Barnsley, Birmingham, Bristol, Truro and Edinburgh.

Voice Conversation
Mapping

Researching keywords, conversation queries, tone of voice and semantic variations allows us to create long and short content, to content, tags and snippets.

Local Search

Local Search Optimisation
for Voice

Capture the attention of local customers by optimising your Google profile to answer any search query. For example, Google My Business allows digital assistants to see your location and answer local search and direction queries.

Leicester (Head Office)

Unit 17, Stoughton Grange, Gartree Rd, Oadby, Leicester, LE2 2FB

Leicester (Sales Office)

Peppercorn House, 5 Upper King St, Leicester LE1 6XF

London Office

3rd Floor, 207 Regents Street, London, W1B 3HH

Barnsley Office

Digital Media Centre, County Way, Barnsley. S70 2EQ

Bristol Office

Park House, 10 Park Street, Bristol, BS1 5HX

Birmingham Office

11 Brindley place, 2nd Floor,
Birmingham. B1 2LP

Edinburgh Office

Hudson House Business Centre, Hudson House, 8 Albany Street, Edinburgh, Scotland, EH1 3QB

Truro Office

Penstraze Business Centre, Truro,
Cornwall, TR4 8PN

Leicester Office

Peppercorn House, 5 Upper King St, Leicester LE1 6XF

London Office

Kemp House, 152 City Road, London, EC1V 2NX

London Office

3rd Floor, 207 Regents Street, London, W1B 3HH

Barnsley Office

Digital Media Centre, County Way, Barnsley. S70 2EQ

Bristol Office

Park House, 10 Park Street, Bristol, BS1 5HX

Birmingham Office

11 Brindley place, 2nd Floor,
Birmingham. B1 2LP

Edinburgh Office

Hudson House Business Centre, Hudson House, 8 Albany Street, Edinburgh, Scotland, EH1 3QB

Truro Office

Penstraze Business Centre, Truro,
Cornwall, TR4 8PN

Digital Ethos is a full-service digital marketing agency focusing on Web Design, SEO, PPC Management & Social Media Marketing in Leicester, London, Barnsley, Birmingham, Bristol, Truro and Edinburgh.
Digital Ethos is a full-service digital marketing agency focusing on Web Design, SEO, PPC Management & Social Media Marketing in Leicester, London, Barnsley, Birmingham, Bristol, Truro and Edinburgh.
Digital Ethos is a full-service digital marketing agency focusing on Web Design, SEO, PPC Management & Social Media Marketing in Leicester, London, Barnsley, Birmingham, Bristol, Truro and Edinburgh.
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Digital Ethos is a full-service digital marketing agency focusing on Web Design, SEO, PPC Management & Social Media Marketing in Leicester, London, Barnsley, Birmingham, Bristol, Truro and Edinburgh.
Digital Ethos is a full-service digital marketing agency focusing on Web Design, SEO, PPC Management & Social Media Marketing in Leicester, London, Barnsley, Birmingham, Bristol, Truro and Edinburgh.
Digital Ethos is a full-service digital marketing agency focusing on Web Design, SEO, PPC Management & Social Media Marketing in Leicester, London, Barnsley, Birmingham, Bristol, Truro and Edinburgh.
Which Web Design Company Logo