PR & OUTREACH
Digital PR & Outreach Agency.
THRIVE under the spotlight with maximum coverage.
Our Approach To Digital PR
You’ve developed something great – Now what? How do you let people know what you stand for? What do you do? What do you bring to the table?
You’ve got a story to tell, but how are you going to tell it? Enter Digital PR
As leading online PR specialists, you can count on Digital Ethos to deliver sophisticated, data-driven digital PR campaigns. We build successful digital PR campaigns based on your customers’ needs. We have the data-driven insights to draw conclusions on what people are interested in and where they are reading about it. As a result, we can get the right message across, at the right time and in the right place.
Want to know more? Let’s have a conversation.
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Clients we’ve got results for.





























There's more to PR than the story.
Crafting Newsworthy Content.
Our team of PR consultants will spend a lot of time getting to know you and your brand. We’ll identify opportunities to create stories and write gripping and informative press releases that include brand mentions, statistics, quotes and hard facts. Digital Ethos will craft rich, high quality, and irresistible content that appeals to both your customers and the media themselves.
Developing A Bespoke Media Contact Database.
Our digital PR agency has a huge database of media contacts that is continuously updated and organised depending on the type of publication. Once we have your story, we will reach out and get your story picked up by the appropriate contacts.
Building Personable Journalist Relationships.
In addition to our bespoke media contact database, the PR team also holds close relationships with journalists. So, when we have a story to broadcast, we are their first choice. This guarantees a spot on their news website, newspaper or magazine, with of course a link back to your own website.
How we do it.
Building personal journalist relationships.
In addition to our bespoke media contact database, the PR team also holds close relationships with journalists. So, when we have a story to broadcast, we are their first choice. This guarantees a spot on their news website, newspaper or magazine, with of course a link back to your own website.
Working alongside your social media campaign.
Here at Digital Ethos we have plenty of digital marketing services that you can utilise for your business growth. We believe that digital PR and social media together are a match made in heaven. We can use your social media platforms to get in touch with new media contacts and journalists, monitoring brand mentions and movement and showcasing your coverage.
Reputation management.
In an ever-increasing digital age, how you are perceived on the internet is becoming more important. For many, it is their first impression of you. As the PR experts in building, we will develop and repair brand reputation both online and offline – ensuring you are always seen in the right light.
Engaging your audience.
From running brand events on your behalf or finding new and creative angles, our team of PR consultants will provide you with consultative, professional and specialist service to ensure your news gets out to the right people.
Continuously generating results.
Once news placement has been published, our work doesn’t stop there. We will then keep monitoring performance and traction using data-driven insights and industry-leading analytics tools. That means that you will always be in the know about the difference your story has made for the public and your customers. We believe this makes us stand out as one of the best PR agencies in the UK.
Latest PR work.
Bike Rental Manager
With an international client base, scaling this successful campaign meant being agile, responsive and creative. Defying the seasonal tide, we grew their SEO presence, scaled their PPC campaigns and reached new customers across paid social.

Crown Couriers
Well known in the industry, but little visibility online. See how we scaled their rankings exponentially month on month to dominate search across and get them in front of their customers.

Earthly
Taking a holistic approach to your digital marketing strategy can have a huge impact. There are over 100 digital touchpoints a user can have with your brand online. Earthly marketing strategy focussed on maintaining a consistent message, meaning that no matter where the customer engaged with Earthly online, the messaging, design and call to action was clear.

James Bushell
From local salons, to national brand exposure. We grew this local Birmingham salon chain into a nationally ranking website hub.
What clients say.
So, you have questions?
What can PR do for a small business?
For a small business, PR can help to raise brand awareness and get your name under the nose of the right journalists. Gaining press coverage (whether regional, industry-specific or national) is a great way to gain visibility and push your USPs.
When and where is PR most effective?
PR is effective for businesses of all sizes across any industry. The reputation of your business is critical to its success so managing how people view your brand is integral at all stages - from when you launch to when you announce your first milestones.
Can you get coverage in local and trade publications?
Absolutely! We can build bespoke media lists based on the kind of publications you would like to see your business featured in and target specific journalists.
Do I need a press release for every new product?
Press releases are a great way to announce a new product but they need to be newsworthy and have a hook.
Do you only do content based PR?
No - our PR team can also help with events and stunts too.
Can't find the answer you're looking for?
What else can we help with?
SEO.
Whether your business is large or small, online-only or traditional bricks and mortar. An SEO strategy is a perfect way to get your product or service ranking on the search engines and discoverable by your customers.
Web Development & Design.
From lead generation websites to full eCommerce solutions, our team can design, develop and evaluate websites with the ultimate aim of helping you meet your business goals.
PR.
Tell your story the right way with newsworthy coverage that demands attentions and earns unbeatable links. Let's make some noise together.
Social Media.
Social media is one of the best ways to grow and engage with your audience. Reach out to your audience and fulfil objectives with agile and data-driven strategies that truly connect with your customers.
Creative.
From eye-catching websites, corporate branding and infographics to videos designed to drive engagement and interest. Our creative team has the solution.
PPC.
Cut through the digital noise with a targeted advertising campaign. Tailored to you and your customers Paid Advertising is a great way to quickly increase web traffic and conversions.
Email Marketing.
Digital Ethos offer email marketing that can be a natural integration into your existing digital marketing strategies.
Marketing Strategy.
From initial marketing plans and mind maps to in-depth analysis and reports. A focused, consistent Strategy is key to the overall success of your marketing objectives.
CRO.
Plug the holes in your sales funnel and convert more visitors into customers with a bespoke, tailored and data driving conversion rate optimisation strategy.