Amazon is one of the world’s leading ecommerce websites with 50% of product searches beginning there.

As a result, it provides a deep pool of ready-to-buy customers. Whether you are already running ads on Amazon, or you are new to the marketing channel, our Amazon advertising agency can propel your sales to new levels. With a data-led approach to ad management blended with PPC expertise, we can manage your ads in a way that creates real ongoing revenue for your business. We have plenty of experience in this growing platform. so we’ll set your Amazon ads up for success. Harness the power of Google’s biggest online shopping rival with hard-hitting advertising campaigns that drive results.

Amazon PPC management | The benefits

Many businesses invest all of their PPC budget into Google, without considering other channels. Amazon ads is still a growing channel for marketers, and you can use this to your advantage. With millions of daily users, Amazon Market Services (AMS) allows brands to advertise their products to targeted shoppers based on keywords, user behaviour, interests, and other variables.

When we manage your Amazon ads, we’ll gain you access to a fresh audience that isn’t accessible using just regular search engines.

If your competitors are absent on Amazon or fail to have a strong advertising campaign, they won’t be able to get anywhere near this audience – so it’s yours for the taking. Our Amazon marketing experts create strategies composed of research, optimisation, creative designs, rigorous testing, and reporting. Through feed optimisation, and implementing the best product detail page practises, we’ll make your conversion rates soar and keep your business prospering.

Here at Digital Ethos, as a leading Amazon PPC agency, we focus on crafting a business-first strategy that drives ROI. Our PPC experts will align your Amazon campaigns with your business and customer goals, working with your team to drive traffic, sales, and revenue through Amazon product and store pages.

Clients we’ve got results for.

Amazon sponsored products

Our Amazon advertising agency will help you promote individual products that you sell. Together, we’ll choose the keywords and searches that you would like your ads to appear for, along with the bids you are willing to pay in order for your product to appear in those searches. When someone searches for something relevant to your product based on what we have outlined in the search criteria, they’ll be able to see your ad and get taken to your product page once they click on it.

Our Amazon PPC management team will lead the way with the research and development of your PPC campaigns. Each ad promotes one product, so we will be sure to create exciting and engaging content off the back of in-depth consumer research in order to target your shoppers as they search for relevant products on Amazon.

Amazon sponsored brands

Sponsored Brands are ads that also appear on the search results pages of Amazon. They feature your logo, a headline, and up to three of your products, giving you the opportunity to make a great first impression to searchers. Sponsored Brands on Amazon can create fantastic brand awareness through the use of custom messaging. With the help of our PPC experts, you can target high-intent customers and get them discovering and engaging with your brand with ads that reflect everything your business stands for.

Amazon sponsored display ads

Sponsored Display Ads are purchased through the CPC (cost-per-click) basis, which means that you will pay no charge until a customer actually clicks the ad – the impressions or views are free. Sponsored Display Ads on Amazon require no minimum budget either. This type of Amazon PPC advertising is only available to those who are selling their products on Amazon. We’ll develop and maintain your Sponsored Display Ads ensuring each campaign pushes your Amazon sales through the roof. They help you drive and redirect prospective customers on and off Amazon to your product listing – as a result, increasing conversions. The campaigns are auto-optimised and when done correctly, will promote your product portfolio in the best way possible. Our PPC agency will manage each campaign, ensuring you are getting the best results for the minimum spend.

Driving results with Amazon ads

As with all of our digital marketing services, here at Digital Ethos we are completely opposed to a “one-size-fits-all-approach” with Amazon advertising.

We pride ourselves on delivering tailored strategies that have been expertly crafted to get your brand and products seen by the relevant people, in the relevant places.
Once the ads are live, the hard work doesn’t stop there. Successful results come from ongoing optimisation. That’s why you’ll find our Amazon PPC team continually testing and generating throughout reports with plenty of in-depth analysis. We are always looking for opportunities that your competitors have overlooked, so that we can continue delivering profitable and sustainable growth for your business.
To start your journey with Amazon PPC advertising, get in touch with our team today.

What clients say.

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Digital Ethos have been absolute saviours. After working with another company we spent almost a year on google oblivion. They were not very good. After starting to work with these guys, we are now on page 1 of google search! They have really helped and they are very customer oriented. They help all of the members of our team and always find a way to assist in whatever we need done. Very happy with the change :)

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The London Preschool

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Matt Hall Fitness

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Intali

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Worked with Digital Ethos on a number of projects as a freelancer and can say that the guys are wonderfully professional to work with and provide a great service for their customer base. An innovative approach to design both in web and print with a customer focus.

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So, you have questions?

Where can you advertise with PPC ads?

PPC Ads are everywhere. Some of the primary ones we cover here are: Google Ads Search/Shopping/Display/Discovery and YouTube. We also cover Microsoft Ads Search/Shopping/Display and Facebook/Instagram Ads.

How does Google ads work?

Google Ads is essentially an online aution where you can compete with other businesses to reach your target audience. This can be proactively through the use of display and audiences or reactively through search and shopping campaigns.

What is a PPC ad network?

An PPC Network refers to the platform you're looking to use where that be LinkedIn Ads vs Facebook Ads for example.

Can you show product images & prices in my ads?

100%.

What is remarketing?

When someone has been on your site or interacted with it in some way. They become part of an audience that we can target with display and social ads. As they have interacted with you before (providing they have had a positive experience) they are more likely to do so again. This makes remarketing an essential tool in the digital marketeers arsenal.

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From initial marketing plans and mind maps to in-depth analysis and reports. A focused, consistent Strategy is key to the overall success of your marketing objectives.

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Plug the holes in your sales funnel and convert more visitors into customers with a bespoke, tailored and data driving conversion rate optimisation strategy.

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Take your team's skills to the next level with a detailed collection of training. Perfect for beginner or advanced learners. Guaranteed to be hugely beneficial for everyone involved.

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