A profitable way to boost brand awareness

Affiliate marketing increases brand awareness, and can turn visitors into loyal customers whilst maintaining a low cost per sale or lead. In fact, when the affiliate programme is executed properly, it can be one of the most profitable marketing channels for businesses. Effective affiliate marketing management is crucial in order for it to be a success, and that’s where Digital Ethos can help. As one of the leading digital marketing agencies in the UK, we have the knowledge, tools, and experience needed to reach out to access valuable new customers, and generate you a high return.

What is Affiliate Marketing?

Affiliate marketing is a performance-based marketing channel in which a business will reward an affiliate partner with commission or a referral fee once they have helped generate a sale for your business through their own marketing efforts. There are usually four main parties that main up an affiliate model:

  • The Merchant – this will be your brand or business
  • The Publisher – often known as the affiliate, the publisher works to generate sales for the merchant
  • The Network – the hub that connects the merchant and the publisher, and manages the payments between you both
  • The Customer – the user who will click through an affiliate’s link to access your website and buy your products or services

When we manage your affiliate marketing programmes, we’ll partner you with trusted publishers and reputable websites who will promote your products and services in the most effective way possible.

The digital marketing strategy is usually based on commission, so you will only pay when there is a sale or a lead. With this in mind, affiliate marketing is an incredibly low-risk method of scaling your marketing and amplifying your online presence.

Clients we’ve got results for.

In-depth affiliate sourcing

When it comes to finding affiliates for your brand, our tailored approach is unbeatable. There’s no generic approach to affiliate marketing, so if an affiliate marketing agency is telling you there is, it’s the wrong one for you. Voucher and cashback websites can be great for driving sales, but niche audiences of content sites and bloggers can increase brand awareness. No matter what type of business you are, we will ensure your business model, audiences, and objectives are taken into account when it comes to sourcing publishers.

Making an affiliate marketing strategy successful is not always easy to get right, which is where Digital Ethos come in. With our digital marketing expertise, we create bespoke affiliate programmes that drive success and uphold your company’s missions. We’ll make sure we team up with affiliate partners that reflect everything your business stands for. Using an array of publisher networks, we will carefully sift through the hubs to select partners that will support your goals, budget, and audience. Leveraging the influence of industry-leading publishers, our affiliate marketing managers will ensure the reputation of your brand flourishes online.

Blending online strategies to maximise results

Your online strategies should complement one another in order to drive the best results. When we manage your affiliate programme, we’ll make sure it is carefully blended with any other digital marketing services you are using too – including SEO and PPC. By doing so, we can establish consistent messaging and content across all platforms.

Affiliate marketing agency | Digital Ethos

Here at Digital Ethos, our team is just as invested in achieving your business objectives as you are.

Transformative growth is at the heart of every campaign that we build together, and we are always looking for new ways to deliver more from your campaigns. To get started on your affiliate marketing programme, please get in touch with us today.

What clients say.

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Absolutely thrilled at the result. The team have gone above and beyond to help us bring Accurist into 2020 and for the first time in our history, we’re selling our own products direct to consumer.

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We chose Digital Ethos because we needed a reliable partner that shared our vision for growing the brand. They certainly delivered - and within budget.

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The London Preschool

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Intali

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Worked with Digital Ethos on a number of projects as a freelancer and can say that the guys are wonderfully professional to work with and provide a great service for their customer base. An innovative approach to design both in web and print with a customer focus.

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So, you have questions?

Where can you advertise with PPC ads?

PPC Ads are everywhere. Some of the primary ones we cover here are: Google Ads Search/Shopping/Display/Discovery and YouTube. We also cover Microsoft Ads Search/Shopping/Display and Facebook/Instagram Ads.

How does Google ads work?

Google Ads is essentially an online aution where you can compete with other businesses to reach your target audience. This can be proactively through the use of display and audiences or reactively through search and shopping campaigns.

What is a PPC ad network?

An PPC Network refers to the platform you're looking to use where that be LinkedIn Ads vs Facebook Ads for example.

Can you show product images & prices in my ads?

100%.

What is remarketing?

When someone has been on your site or interacted with it in some way. They become part of an audience that we can target with display and social ads. As they have interacted with you before (providing they have had a positive experience) they are more likely to do so again. This makes remarketing an essential tool in the digital marketeers arsenal.

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From eye-catching websites, corporate branding and infographics to videos designed to drive engagement and interest. Our creative team has the solution.

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Cut through the digital noise with a targeted advertising campaign. Tailored to you and your customers Paid Advertising is a great way to quickly increase web traffic and conversions.

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Digital Ethos offer email marketing that can be a natural integration into your existing digital marketing strategies.

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From initial marketing plans and mind maps to in-depth analysis and reports. A focused, consistent Strategy is key to the overall success of your marketing objectives.

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Plug the holes in your sales funnel and convert more visitors into customers with a bespoke, tailored and data driving conversion rate optimisation strategy.

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Take your team's skills to the next level with a detailed collection of training. Perfect for beginner or advanced learners. Guaranteed to be hugely beneficial for everyone involved.

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