Why PR at Digital Ethos

At Digital Ethos Nottingham, we offer excellent digital PR services to help brands of all sizes tell their stories. Thanks to our industry-leading PR tools and our expert know-how, we can craft watertight PR strategies to give your brand the lift off it needs.

From your initial meeting with our PR team, we will go through the SWOT analysis together so we can gain a better understanding of your brand. This means we will identify your brand’s strengths, weaknesses, opportunities and threats. By highlighting these areas, we can plan and prepare your PR calendar in line with what will draw in the right kind of press. From here, we will work as an extension of your business by building relationships within your sector, issuing press releases and keeping a look out for reactive opportunities that will get your brand maximum exposure.

Digital PR is essential for all businesses, whether they’re just starting out or are well-established enterprises, because PR is the face of your business and the foundation of what gets people talking. So to enhance your marketing strategy, choose digital PR in Nottingham to enhance your name, social media pages, SEO and build strong connections with journalists and your target audience.

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Clients we’ve got results for.

What is Digital PR?

The term digital PR is short for digital public relations. The purpose of PR is to manage and distribute the information surrounding your brand, ensuring it’s of interest to the industry and/or public. The information that’s shared with journalists and publications includes success stories, charitable contributions and expert comments.

As well as managing the reputation of a client, Digital PR involves many other responsibilities and opportunities too, including:

  • Organic PR
  • Owned PR
  • Paid opportunities
  • Reactive opportunities
  • Event marketing
  • Trendspotting/newsjacking
  • Crisis management
  • And monitoring and analysing campaign success

This list may seem overwhelming, especially if your brand hasn’t had any PR, but don’t worry, many organisations turn to Digital Ethos’ PR team to take the pressure off. With the help of PR specialists, you can spend more time working on the day-to-day operations and less time managing the external elements.

Using a range of expert PR tools, our team can create tailored media lists and PR campaigns to raise your brand’s awareness and spread the word about your contributions – whether that’s locally, nationally or on a trade level.

What are the benefits of digital PR?

Brand recognition.

When you choose digital PR in Nottingham with Digital Ethos, we’ll research your brand’s current reputation and relationship with journalists and the wider public. Having this information helps us to set out goals, so that we can either build a reputation, mend one or give it that extra push to help reach more people than ever before.

Customer loyalty.

With honesty comes trust and with trust, loyalty. So what better way to build customer loyalty than to share more about your brand? Offering up news, thoughts, comments and creative marketing is a great way to connect with customers. Customers are getting more and more savvy and want to know the core values behind the companies they invest their time and money into.

Link equity.

What sets digital PR apart from its traditional counterpart is the ability to improve your SEO. With coverage, backlinks tend to follow and it’s these natural backlinks that raise your online presence. With credible online publications linking back to your website, you can enjoy more exposure, more traffic and a higher domain authority.

Digital PR with Digital Ethos

Digital Ethos is proud to offer digital PR services to all organisations throughout Nottingham because we offer exciting, creative and innovative stories that give journalists that hook that they’re looking for.

Digital PR agency in Nottingham with Digital Ethos:

Crafting press releases.

To get your brand seen amongst the competition, your PR specialist will work with you to put together a PR calendar. This will cover your business’ upcoming milestones so that we can prepare, craft and issue newsworthy press releases, and have them ready to send to your bespoke media list. Your media list will be well-researched and hand-selected to ensure your press releases go to the right people at the right time.

Increasing engagement.

PR doesn’t just help to achieve coverage in the news and build connections with journalists but increases your overall engagement. Whether that’s in the form of traffic to your website or comments, likes or shares on social media, engagement is the bigger picture that carries the momentum of your gained coverage. The more people that hear about your brand, the more likely they are to search for you online!

Data-driven PR campaigns.

To showcase your Nottingham brand with digital PR, we draw in insights from every campaign to see which journalists have clicked, opened or covered your brand’s news. From here, we can retarget those industry-specific journalists and better your engagement each time. It’s data like this that we learn from, build upon and grow from. All coverage gained will be added to your coverage tracker that you can take with you on the go to show your clients, partners or anyone else for that matter!

Make your brand the best it can be with digital PR in Nottingham.

Digital Ethos Nottingham has a team of experienced and dedicated PRs who are ready to take your brand to the next level. With a vast portfolio of successful PR campaigns, you can put your trust in us to manage and distribute your company news as well as drum up a long-lasting buzz around your brand. Get creative with your brand’s PR and contact Digital Ethos today. Get in touch via the telephone (0333 772 0189) or email us at (hello@digitalethos.net).

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Latest PR work.

Email | PR | SEO | Social | Web Design

Crown Couriers

Well known in the industry, but little visibility online. See how we scaled their rankings exponentially month on month to dominate search across and get them in front of their customers.

Email | PPC | PR | SEO | Social | Web Design

Earthly

Taking a holistic approach to your digital marketing strategy can have a huge impact. There are over 100 digital touchpoints a user can have with your brand online. Earthly marketing strategy focussed on maintaining a consistent message, meaning that no matter where the customer engaged with Earthly online, the messaging, design and call to action was clear.

PPC | PR | SEO

James Bushell

From local salons, to national brand exposure. We grew this local Birmingham salon chain into a nationally ranking website hub.

What clients say.

Digital Ethos Digital Ethos Logo £-£££ 03337720189 Unit 17, Stoughton Grange, Gartree Rd, Oadby, LE2 2FB
5/5 Based on 1 Reviews
Verified Review 5 Digital Ethos Ltd
5/ 5

Digital Ethos have undoubtedly been a key factor in helping us get off the ground. Splitting the marketing website and user lifecycle pages into separate projects, meant we could make headway with our marketing while we were still working some bits out.

Olly

Earthly

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

Absolutely thrilled at the result. The team have gone above and beyond to help us bring Accurist into 2020 and for the first time in our history, we’re selling our own products direct to consumer.

Marian H

Accurist

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

We chose Digital Ethos because we needed a reliable partner that shared our vision for growing the brand. They certainly delivered - and within budget.

Katie Burke

Crown Couriers

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

Digital Ethos appealed to me primarily because they were able to join the dots between marketing and web development. I set them some tough challenges but I’m really pleased with the outcome.

Dr Parneet Sehmi

Hermes London Dental Clinic

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

The new branding is great. Our software beats the competition hands down and we needed our website to reflect that. We still have a long way to go but this is a great start.

Mark Seenan

StaffCircle

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

They are honest, thorough, and very knowledgeable.

Sarkis Salleh

ITQ

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

They're genuinely down-to-earth, approachable, and professional.

Victoria Cooke

Billington Holdings Plc

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

Digital Ethos are great communicators and are quick to respond to any queries.

Bella Tomlinson

2020 Media International

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

We had a great experience with Digital Ethos. They are polite, friendly, efficient and professional. They took time to understand the specific requirements of our project and we are very pleased with the result. Thank you!

Domine McConnell

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

The team at Ethos are knowledgeable, helpful and friendly. They really take the time to understand your industry when providing you with a proposal. Great communication. We've been very impressed. thanks!

Ty Riley

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

We've just started work with Digital Ethos and had a social media training session today. The upshot was a much clearer social strategy with some ideas that we can start to action immediately. Hope the next training session is as productive!

Andrew Risbey

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

Digital Ethos have been absolute saviours. After working with another company we spent almost a year on google oblivion. They were not very good. After starting to work with these guys, we are now on page 1 of google search! They have really helped and they are very customer oriented. They help all of the members of our team and always find a way to assist in whatever we need done. Very happy with the change :)

Rachel Marques

The London Preschool

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

I would highly recommend Digital Ethos.From word go they have always been extremely quick to respond to my website requests, even working weekends to get the job done.Luke and Collin clearly care about there service.

Matt Hall

Matt Hall Fitness

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

After seeing the positive reviews that Digital Ethos had been getting I decided to try out their free SEO audit. The detail they provided was amazing and I really saw how they'd help improve my business. It was a no brainer to continue working with them!

Linda Green

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

We recently took part in SEO training with Digital Ethos and it was fantastic!! Rafal delivered excellent training. He was incredibly knowledgably, informative and very helpful in the days that followed the training. Digital Ethos are a great company to work with and we are looking forward to working with Rafal, Luke and the team in the future.

Debi Owen

Intali

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

Digital Ethos spent a lot of time getting to know my product and provided me with the best designers. They created a brand theme which filtered through my packaging to my website. Cannot recommend them enough!

Wajeeha Husain

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

Worked with Digital Ethos on a number of projects as a freelancer and can say that the guys are wonderfully professional to work with and provide a great service for their customer base. An innovative approach to design both in web and print with a customer focus.

Zoe Vidigal

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

I just wanted to say thank you, it's not often I feel compelled to leave a review but the chaps at Digital Ethos were just superb. From the initial enquiry through to the finished website & marketing I have been very pleased with all the work done. Alex.

Alex Simmonds

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

I enjoy working with Digital Ethos and the team, helpful and available when required with a wealth of knowledge in their field. Recommended!

M Hayre

Affito Lettings

Google
Verified Review 5 Digital Ethos Ltd
5/ 5

Digital Ethos are very professional and have managed to create some great work for me. Service is second-to-none and I would recommend them to anyone looking for support with online marketing.

Abhi Punj

Google

What else can we help with?

SEO.

Whether your business is large or small, online-only or traditional bricks and mortar. An SEO strategy is a perfect way to get your product or service ranking on the search engines and discoverable by your customers.

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Web.

From lead generation websites to full eCommerce solutions, our team can design, develop and evaluate websites with the ultimate aim of helping you meet your business goals.

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PR.

Tell your story the right way with newsworthy coverage that demands attentions and earns unbeatable links. Let's make some noise together.

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Social Media.

Social media is one of the best ways to grow and engage with your audience. Reach out to your audience and fulfil objectives with agile and data-driven strategies that truly connect with your customers.

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Creative.

From eye-catching websites, corporate branding and infographics to videos designed to drive engagement and interest. Our creative team has the solution.

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PPC.

Cut through the digital noise with a targeted advertising campaign. Tailored to you and your customers Paid Advertising is a great way to quickly increase web traffic and conversions.

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Email Marketing.

Digital Ethos offer email marketing that can be a natural integration into your existing digital marketing strategies.

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Marketing Strategy.

From initial marketing plans and mind maps to in-depth analysis and reports. A focused, consistent Strategy is key to the overall success of your marketing objectives.

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CRO.

Plug the holes in your sales funnel and convert more visitors into customers with a bespoke, tailored and data driving conversion rate optimisation strategy.

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Training.

Take your team's skills to the next level with a detailed collection of training. Perfect for beginner or advanced learners. Guaranteed to be hugely beneficial for everyone involved.

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