PR & OUTREACH
Digital PR Agency Doncaster.
Let's make some noise around your brand!

Our approach.
With the internet now being used more than ever, it’s time to take advantage of its billion online users to help promote and build your brand with digital PR.
Digital PR is a way of capturing the attention of large readerships from industry-specific publications. Whether that’s through free opportunities or paid advertising – there’s something to meet the needs of all businesses.
At Digital Ethos in Doncaster, we can offer an excellent team of PR specialists who will work as an extension of your team to ensure we get the very best stories, results and coverage for your brand.
Digital PR is an integral part of every brand and marketing strategy, and it works hand-in-hand with SEO and social media marketing. There are many benefits to digital PR – it can increase your online visibility, build long-lasting connections with journalists, bloggers, influencers and customers, and make your brand’s name the talk of the region, nation or trade.
Clients we’ve got results for.





























What is Digital PR?

The term digital PR is short for digital public relations. The purpose of PR is to manage and distribute the information surrounding your brand, ensuring it’s of interest to the industry and/or public. The information that’s shared with journalists and publications includes success stories, charitable contributions and expert comments.
As well as managing the reputation of a client, Digital PR involves many other responsibilities and opportunities too, including:
- Organic PR
- Owned PR
- Paid opportunities
- Reactive opportunities
- Event marketing
- Trendspotting/newsjacking
- Crisis management
- And monitoring and analysing campaign success
This list may seem overwhelming, especially if your brand hasn’t had any PR, but don’t worry, many organisations turn to Digital Ethos’ PR team to take the pressure off. With the help of PR specialists, you can spend more time working on the day-to-day operations and less time managing the external elements.
Using a range of expert PR tools, our team can create tailored media lists and PR campaigns to raise your brand’s awareness and spread the word about your contributions – whether that’s locally, nationally or on a trade level.
What are the benefits of digital PR?
Brand recognition.
Brand recognition isn’t only for large enterprises that have had years of success, it’s for every company no matter the size. All it takes is an effective digital marketing strategy that includes digital PR to help get your company some lift off. Having digital PR will improve your brand’s connections, relationships with the public and will give your brand a human face that people will want to engage with.
Loyal customers.
Digital PR is not just about achieving amazing coverage, it’s also about connecting with customers both old and new. A brand that invests time and effort into engaging with customers will show dedication and loyalty and, in turn, your customers will show this too. Once you have the backing of the public, everything else will follow suit.
Link equity.
What gives digital PR the advantage over traditional PR is the backlinks a brand can gain. By having mentions and links to your site coming from a wide range of publications and other high authority websites, your brand can enjoy a growing wealth of link equity and the more you gain, the more domain authority your website will have.
Digital PR with Digital Ethos
Digital Ethos is proud to offer digital PR services to all organisations throughout Doncaster because we offer exciting, creative and innovative stories that give journalists that hook that they’re looking for.
Our digital PR journey looks like this:
Simple and effective strategies.
Each stage of your digital PR process with Digital Ethos in Doncaster will be implemented by your dedicated PR team. At each stage, we will work closely with you as an extended part of your brand to ensure the proposed stories and execution is in line with your vision. From here we will combine our knowledge and experience to build up a sterling reputation whilst securing some great coverage.
Connections with prestigious journalists.
Don’t worry if your brand hasn’t had any experience with journalists and doesn’t know where to begin – that’s fine. With a competent digital PR team by your side, you can have peace of mind knowing that we will include all of your dream publications in our bespoke media list for your brand.
Interesting social media content.
Once we’ve secured you some brilliant coverage, it’s important to share on social media as part of your wider PR strategy as this can lead to more clicks, comments and overall engagement. Our PR team works closely with the social media team which means both services can pull on each other to drum up more interest and the right kind of attention that your brand needs to thrive.
Real, measurable results.
Once we’ve issued out a story that you’re happy for us to share, we will monitor results in real-time so that we can give feedback to you on the engagement we have seen. Using our industry-recognised PR tools, we can see which journalists have clicked and opened your press releases, and when coverage comes through, we’ll add it to your personal coverage tracker.
Make your brand the best it can be with digital PR in Doncaster.
At Digital Ethos Doncaster, we can help all sizes of brands to get the recognition that they deserve. With years of experience in all things digital marketing, you can put your trust in us to provide you with creative ideas and successful campaigns. Get in touch with Digital Ethos today via telephone 0333 772 0189, or email hello@digitalethos.net. No matter what industry you’re in, we’ve worked with a wide range of sectors and we’re always well-equipped to deal with anything that comes our way.
Talk to usLatest PR work.

Crown Couriers
Well known in the industry, but little visibility online. See how we scaled their rankings exponentially month on month to dominate search across and get them in front of their customers.

Earthly
Taking a holistic approach to your digital marketing strategy can have a huge impact. There are over 100 digital touchpoints a user can have with your brand online. Earthly marketing strategy focussed on maintaining a consistent message, meaning that no matter where the customer engaged with Earthly online, the messaging, design and call to action was clear.

James Bushell
From local salons, to national brand exposure. We grew this local Birmingham salon chain into a nationally ranking website hub.

StaffCircle
Find out how we got this business more leads, for less ad spend.
What clients say.
What else can we help with?
SEO.
Whether your business is large or small, online-only or traditional bricks and mortar. An SEO strategy is a perfect way to get your product or service ranking on the search engines and discoverable by your customers.
Web Development & Design.
From lead generation websites to full eCommerce solutions, our team can design, develop and evaluate websites with the ultimate aim of helping you meet your business goals.
PR.
Tell your story the right way with newsworthy coverage that demands attentions and earns unbeatable links. Let's make some noise together.
Social Media.
Social media is one of the best ways to grow and engage with your audience. Reach out to your audience and fulfil objectives with agile and data-driven strategies that truly connect with your customers.
Creative.
From eye-catching websites, corporate branding and infographics to videos designed to drive engagement and interest. Our creative team has the solution.
PPC.
Cut through the digital noise with a targeted advertising campaign. Tailored to you and your customers Paid Advertising is a great way to quickly increase web traffic and conversions.
Email Marketing.
Digital Ethos offer email marketing that can be a natural integration into your existing digital marketing strategies.
Marketing Strategy.
From initial marketing plans and mind maps to in-depth analysis and reports. A focused, consistent Strategy is key to the overall success of your marketing objectives.
CRO.
Plug the holes in your sales funnel and convert more visitors into customers with a bespoke, tailored and data driving conversion rate optimisation strategy.