WHAT WE DID
SEO | SEO TRAINING
2020 Media approached Digital Ethos to support the growth of their business online. In order to compete effectively in the aggressive video production market, the business needed to improve its local rankings, online presence and website user experience. In order to fully understand the process and importance of SEO, 2020 Media opted for SEO training to accompany the delivery of their SEO campaign.
Digital Ethos planned three bespoke training sessions, tailored to 2020 Medias SEO campaign. This started with an intense day of ‘Intro to SEO’, allowing their in-house team to fully understand the basics of online marketing and search engine optimisation. The next training session comprised of ‘Content and Optimisation’, highlighting the importance of on-site content and how to build rankings.
The final in-house training session consisted of ‘Advanced and Technical SEO’, this allowed the 2020 Media team to make website development changes efficiently whilst supporting their overall SEO campaign being delivered by Digital Ethos.
Digital Ethos provided extensive training sessions, successfully building the knowledge of 2020 Medias in-house team. Local keyword ranking improvements has resulted in a 15% increase in website traffic and 163% increase in session duration. We continue to deliver 2020 Medias SEO Campaign and support them on in-house training when needed in the future.