Digital Marketing Agency York

Reach Your Target Audience Like Never Before

Capitalise on our extensive range of digital marketing services to optimise the way you reach your target audience. Our digital marketing agency in York has a wealth of expert industry experience to call upon, which has helped us develop highly successful client relationships and a retention rate that is rare in the digital marketing world. We don’t just stop at driving results. We become an extension of your business, helping to support your team in any capacity we can.

We can help you deliver your goals, whether that be an increase in ROI, improved organic rankings, or scaling your existing marketing campaigns to grow the size of your business. All of these goals have one thing in common; getting you in front of the right audience at the right time.

Get Noticed On The World’s Biggest Stage

Digital Ethos was created because we felt that businesses overwhelming need to be able to work with transparent and customer-centric digital marketing agencies weren’t being met. We are so passionate about what we do because we have an unwavering belief in why we do it.

We join forces with businesses of all sizes to develop unique strategies across numerous niche markets. Although we’re a digital marketing agency based in York, our clients hail from every corner of the country.

Our services are not limited to PPC, SEO and Web Design. We increase sales, drive growth and help you achieve and exceed valuable KPI goals using a broad number of services tailored to you. Read more about the results we have achieved.

We only recruit the best digital marketing talent to ensure that our clients receive expert support across all services.

Multi Award-Winning Agency

Our dedicated team of experts have plenty of experience piecing together award-winning marketing campaigns and strategies.

The recognition we receive for our work is just a validation of the quality we provide for our clients, and our ability to clearly demonstrate results.

We’re extremely proud to have produced positive returns for a number of high-profile brands such as Halfords, Frankie & Bennies and Bullring.

The key to our success has been our ability to maintain innovation within our business. Every member of the Digital Ethos team is required to raise the level of their work to the frontier of what is capable within digital marketing.

Our Services

Search Engine Optimisation

93% of internet experiences begin with a search engine. Increase your visibility & get in front of more target customers with search engine optimisation.

Pay-Per-Click Advertising

Instantly reach searchers with high purchase intent through paid media advertising. Advertise on opoular platforms such as Google, Bing, Facebook & Instagram.

Responsive Web Design

You only have one chance to make a first impression. Make sure your website stands out from the crowd to put you in the greatest chance to convert customers.

WordPress Web Development

34% of the websites on the internet are built on WordPress because of it’s out-of-the-box functionality. We can design and develop an easy-to-manage WordPress website that will showcase your brand and enhance the way customers interact with your business.

Social Media Marketing

67% of the UK population ae active social media users. We use social media marketing to engage with your existing followers, grow your brand and alert new audiences to your awesomeness.

Website Content Marketing

We create new content based on valuable keyword profiles that have emerged from hyper-detailed analysis & research. We also audit and optimise your existing content to makeit’s giving you the most bang for buck.

Mobile App Development

We can help you with every step of the app development process. We have a wealth of experience delivering beautifully designed and highly functional apps for our clients, matching their required specification.

Digital Marketing Training

Do you want a more hands on marketing approach? Do you want to upskill your internal marketing team? Our digital marketing training will give you every tool you need to power-up your marketing efforts.

hello@digitalethos.net

01904 217346

How did we help a local business improve their SEO and Digital Marketing?

Case study

SERVICES

What we did

SEO | PPC

MISSION

The brief

Guardian Support offer Recruitment, Human Resource and Health and Safety advice services across the UK. As their business continues to grow and following previously mad experiences with marketing agencies, they reached out to Digital Ethos for digital marketing support.

Their website ranked for branded key terms and low traffic volume search terms, our digital marketing consultants advised on the best core keywords to target. Carrying out in-depth initial research allowed us to explain the importance of keywords and their semantic variations.

WORKING WONDERS

Our approach

Digital Ethos offered a consultative approach including on-page, off-page and technical search engine Optimisation. The digital marketing team reviewed the entire website, inside and out. Taking advantage of their existing website structure and content, we began by optimising their existing landing pages for each of their services. Ranking their different service pages for each unique keyword.

Having conducted competitor research, it was apparent that Guardian Support’s competitors had strong domain authority. Domain Authority is the backlink portfolio of a website, it is your score out of 100, the higher the better. If your website receives a back-link from a website with high domain authority, this is worth more than a link from a low authority website. In order to compete effectively with this, we needed a structured outreach plan. We then approach each month with targets of the number of backlinks to secure.

When evaluating their existing paid advertising campaign on Google, we begin by asking a few questions: What is their budget, what is the minimum amount of leads they need, what is each lead worth in terms of revenue and how many leads to they convert. We expanded their negative keyword list in order to better target those converting clicks. The PPC campaign was restructured, focussing on specific landing pages and keyword groups.

SEE FOR YOURSELF

The results

We continue to work hand in hand with Guardian Support, working on their SEO and PPC Campaigns. We are on track to meet our first months KPI’s with over 7 conversions in the first month. We are targeting dedicated landing pages with specific adverts, making the budget more efficient.

With regards to SEO success, we continue to measure both organic users and organic traffic. We compare month on month as well as year on year in order to rule out any seasonal fluctuations. We also monitor domain authority and the health of the backlink portfolio as other success factors.

147%

Increase in
organic sessions

158%

Increase in
organic users

183%

Increase in
organic conversions

www.guardiansupport.co.uk

About us

Digital Ethos is a measured and creative performance marketing agency based in York. This means we hit the key areas of digital marketing like SEO, PPC (paid online advertising), digital PR and social media marketing. We also handle website design and development, allowing us not only to market your sites but help create you a great looking brand. Alongside this, we help support you along the way with website support packages. We have a variety of web design packages, including ecommerce website design packages which use the biggest ecommerce platforms such as Shopify, WooCommerce and Magento If you need more information, contact us here!

GET TO KNOW US

Meet the team

We have a dedicated team of consultants specialising in different areas of digital marketing. We help manage your marketing campaigns and give you informed advice on what your next steps should be. Let’s meet the core campaign team so you can see the faces behind the magic.

LUKE TOBIN

Commercial Director

NIK HUDSON

Head of Digital Marketing

ANGEE JONES

Sales & Partnership Manager

CHELSEA OLIVER

PR & Content Consultant

RAFAL GEMZA

Senior SEO Specialist

SOPHIE RIZAN

SEO & Content Consultant

SEAN CRONIN

SEO & Content Consultant

FATIMA MAHOMMED

Social Media Consultant

RACHEL HOLEY

Internal Marketing Consultant

JORDAN STIMPSON

Designer / Developer

MICHAEL LOCKE

Paid & Organic Search Consultant

LUKE RAMSHALL

Digital Marketing Consultant

ELLIE HARRIS

Digital Marketing Executive

GEORGE PRICE

PPC Consultant

CALUM HOWARTH

Operations Manager

JACK STORY

Digital Marketing Executive

LEWIS GLEN

SEO Consultant

ALANA CLAXTON

SEO & Content Executive

CLIENTS WE’VE WORKED WITH

Our team have worked with brands like

YOUR BUSINESS DESERVES THE BEST

Awards and accreditations

REAL REVIEWS

What people say

We had a great experience with Digital Ethos. They are polite, friendly, efficient and professional. They took time to understand the specific requirements of our project and we are very pleased with the result. Thank you!

Domine McConnell

14:27 29 Jul 19

I work here, but we are tremendously good at what we do!

Nik Hudson

13:56 01 Jul 19

Our first SEO training session with Rafal and Digital Ethos was really informative. Rafal simply explained what SEO is and then tailored the training session to our specific requirements. I learnt loads about SEO and am really looking forward to the next session.

Bella Tomlinson

13:42 16 May 19

Bella Tomlinson

13:42 16 May 19

Rafal gave a brilliant one day training session to the team at 2020 Media about how to to get our website SEO in shape. He made it totally relevant to our needs and gave a range of powerful insights into what we strategically need to do. Rafal is not just a highly experienced expert- but a very accomplished trainer too.

Rob Potter

12:48 15 May 19

We recently took part in SEO training with Digital Ethos and it was fantastic!! Rafal delivered excellent training. He was incredibly knowledgably, informative and very helpful in the days that followed the training. Digital Ethos are a great company to work with and we are looking forward to working with Rafal, Luke and the team in the future.

Debi Owen

09:13 13 May 19

Debi Owen

09:13 13 May 19

The team at Ethos are knowledgeable, helpful and friendly. They really take the time to understand your industry when providing you with a proposal. Great communication. We've been very impressed. thanks!

Ty Riley

11:07 29 Mar 19

Having a local agency made all the difference to me when looking for help with my digital marketing. They were always on hand to meet and discuss the campaign, helping me really understand what was going on. The results spoke for themselves.

Alana Martin

14:28 24 Mar 19

After seeing the positive reviews that Digital Ethos had been getting I decided to try out their free SEO audit. The detail they provided was amazing and I really saw how they'd help improve my business. It was a no brainer to continue working with them!

Linda Green

13:32 22 Mar 19

I was really struggling against some of the local competition in Leicester and I needed to know why this was happening. Digital Ethos helped me understand that if you can't be seen, you can't sell! They helped my website become visible to the people who mattered to me

Harvey Taylor

04:25 21 Mar 19

After launching my new business, I was concerned about building a site and gaining some online authority. After speaking with Digital Ethos they helped create the perfect website for me and have continued to promote it. They have helped me really get on the map.

Adam Simpson

04:51 19 Mar 19

Working with other SEO agencies in the past, I was cautious about finding a new agency. However, after meeting Digital Ethos I felt much more comfortable. They had a real personal touch and kept in touch with me regularly. I quickly started to see some results!

Leo Watson

13:35 08 Mar 19

After talking with Digital Ethos, their passion and enthusiasm for the industry was clear. They created a really innovative campaign to help me gain more visibility on Google. Over the months they maintained a great communicational standard and helped me understand the results. After a few months, I started to see my website on the first page and got more and more enquiries!

George Vincent

12:21 07 Mar 19

Digital Ethos have a great and transparent approach. I knew exactly what was being done and what was possible. Very different to some other agencies out there.

Zak Hammond

13:01 05 Mar 19

After having some bad experiences with other digital marketing agencies I was almost ready to turn my back on it. However, with Digital Ethos they really turned things around for me. Keeping me in the loop with everything going on, I really got to understand what is happening and how they helped my business to grow.

Rhys Dean

15:01 04 Mar 19

We've just started work with Digital Ethos and had a social media training session today. The upshot was a much clearer social strategy with some ideas that we can start to action immediately. Hope the next training session is as productive!

Andrew Risbey

16:58 06 Feb 19

I have been with digital ethos for a few months as we had a sudden drop in key word rankings, I had not heard of them and they were not well known in my industry, I decided to go ahead with them as that they spent the time to visit me and understand my concerns.3 months later, and they have got my website back to an excellent position, they take full control of all online management and are transparent with the work they are doing.I would highly recommend them, they have a considerable knowledge and experience and work very hard to give you your desired result.

Parneet Sehmi

16:21 11 Jan 19

Digital Ethos has been responsible for increasing our search rankings in google. They will keep sending you reports every month. The results are great! If you are looking for an agency to work with then choose these guys. They will never lie to you and honestly approach every problem.

Daniel Rowe

17:33 31 Oct 18

I know nothing about marketing or search engines, but they patiently explained every benefit of the strategy that was prepared for me. I should probably mention that it worked! Thank you guys, it is a pleasure to work with you

Kyle Walker

19:35 21 Oct 18

It's a real joy to work with them. Very positive people.

James Burton

15:41 20 Oct 18

Great agency with really nice staff.

Lydia Wallis

06:00 18 Oct 18

Delivered everything that was promised. Good job.

Sam Noble

13:29 17 Oct 18

I would like to start by saying that after working with many agencies before I was very sceptical about digital marketing, but I decided to give it another try. I have chosen well!! They really made my ads work. Fantastic job!

Louis Rhodes

17:40 16 Oct 18

Excellent marketing company - lovely people who do a great job

Peter Robinson

18:09 15 Oct 18

We approached Digital Ethos over a year ago, after having some bad experiences with other agencies before. It was refreshing to see the energy and enthusiasm of the team. From the first call they seemed to understand our needs and show real interest in our business. And now people can finally find us on Google!

Jasmine Wall

17:47 15 Oct 18

Incredibly professional and working even at midnight to get the job done! They really helped us grow our startup into a revenue driving business.

Evan Ward

17:37 14 Oct 18

I've seen many people mention honesty in here, but it's true - these guys don't just paint a nice picture with their sales pitch. They will tell you exactly what you can and cannot expect. We used so many agencies before and this seems to be the only one we are going to stick to.

Clarke Family

14:16 14 Oct 18

“We first began working with Digital Ethos roughly two years ago following a disappointing relationship with another multi-national agency. Not only were our rankings suffering, but more importantly we had felt that our previous agency were failing in transparently communicating how they were spending the marketing budget that we were entrusting them with. Immediately, after the initial conversations we could see that Digital Ethos were a breath of fresh air. We could feel that they cared about our mission objectives and were committed to formulating an online strategy that worked in parallel with what we were aiming to achieve. On our first website, we went from 0 rankings (positions 1-3) on Google to a place that we now have over 100 across the 5 websites. The results off the back of this were fairly immediate and we started to see a significant increase in enquiries & applications. The return on investment has been clear to see, and most importantly we know exactly where our marketing budget is being spent across our multiple campaigns. The strong working relationship with now share with Digital Ethos has allowed us to keep up with our ambitious growth plans and it’s a relationship we’re looking forward to sharing with them in the future. I would highly recommend them to anyone looking to strengthen their local SEO campaign and dominate the rankings in your area.”BILL ZUCKERMAN – CEO – THE LONDON PRESCHOOL

Bill Zuckerman

22:56 17 Apr 18

Digital Ethos spent a lot of time getting to know my product and provided me with the best designers. They created a brand theme which filtered through my packaging to my website. Cannot recommend them enough!

Wajeeha Husain

09:59 04 Oct 17

Fantastic experience. found them to be incredibly patient and considerate of what we needed for the project. Really looking forward to working with them again.

Tania Jacobs

10:48 02 Aug 17

Worked with Digital Ethos on a number of projects as a freelancer and can say that the guys are wonderfully professional to work with and provide a great service for their customer base. An innovative approach to design both in web and print with a customer focus.

Zoe Vidigal

09:14 14 Jul 17

I just wanted to say thank you, it's not often I feel compelled to leave a review but the chaps at Digital Ethos were just superb. From the initial enquiry through to the finished website & marketing I have been very pleased with all the work done. Alex.

Alex Simmonds

12:56 22 Jun 17

Digital Ethos have been absolute saviours. After working with another company we spent almost a year on google oblivion. They were not very good. After starting to work with these guys, we are now on page 1 of google search! They have really helped and they are very customer oriented. They help all of the members of our team and always find a way to assist in whatever we need done. Very happy with the change 🙂

Rachel Marques

12:32 22 Jun 17

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