nofollow

What You Need To Know About Google’s Update To Nofollow Links

A few months ago, search engine giant, Google, announced that they were changing the nature of ‘nofollow’ links, which were first introduced back in 2005 to help them combat comment spam and flag advertising-related or sponsored links. However, since the world wide web has changed significantly since then, Google believed that the time has also…

domain authority

Moz’s Domain Authority 2.0 And What It Means For You

We all know that if anything relating to Search Engine Optimisation (SEO) is consistent, it’s change. Google changes its algorithm hundreds of times per year and if Moz wants to remain accurate, their Domain Authority (DA) needs to keep up. Moz, a global leading SEO platform and DA checker tool, launched their new Domain Authority…

international SEO

Conquer the World With International SEO

What is International SEO? International SEO (Search Engine Optimisation) is the process and strategy of ranking your website on Google in different languages and in different locations across the world. Google has different versions of its search engine for different languages and for each specific country. This means translating content and understanding the user journey…