REPUTATION
Brand Reputation Management.
Build customer loyalty with Reputation Management.
In this digital age, customers hold more power than ever.
With different companies and choices at the click of a button or stab of a thumb, you need to stay competitive. Your reputation will play a huge factor in whether a customer will do business with you.
Your reputation is dependent upon the reviews, comments, and overall conversations that consumers make public online regarding their experience with your brand.
What does this mean for you? It means that what people think and say about your brand has an enormous impact on the future of your company: cue brand reputation management.
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Establish your Brand as a Leader.
Brand reputation management can be thought of quite literally as managing your brand’s reputation. To go into more detail, this means establishing your company as a leading resource for the product or service you specialise in. brand reputation management has become a bigger priority for companies, especially when online conversations about your brand take place on a 24/7 basis. Keeping on top of reviews and those conversations, negative and positive, is essential for success in the digital age.

Our Approach to Your Brand's Image
We at Digital Ethos ensure that your brand is positively received online. Whenever you do something notable or great, we’ll get it out there for everyone to see. If you receive some unwarranted negative press, we’re on that too. We keep your brand’s name out of places you don’t want it to be. A positive brand reputation builds loyalty and increases customer confidence in your brand and product, ultimately driving sales and bottom-line growth.

How We Do It
Responding to Reviews.
Actively requesting customer feedback and reviews is all part of good customer service. Responding to every review & comment left, whether positive or negative is important. Our team works alongside you to stay on top of all the channels that these can come through.
Content Marketing.
We get ahead of everyone and promote you in the light you wish to be shown in. Content marketing is the perfect way to dictate to the public how you want to be seen. We craft bespoke positive content to make sure that people not only understand you but understand why you’re great. Our content writing is collaborative and will take into account all your needs.
Social Media Management.
Social media reputation management involves monitoring all social media content regarding your brand to protect your reputation. For example, if a user creates a positive post about you on a social platform, taking a couple of seconds to reply and thank them for their kind words can go a long way.
Optimising your SEO.
Being on top of the search results is key to controlling your reputation. You want to be associated with terms appropriate to you, so we make sure whenever someone is searching that, you show up. Whether that be local, national or international SEO, we are experts on getting you seen.
Negotiating Negative Review Removal.
Negative comments are a part of life. In fact, having 100% of your reviews as glowing testimonials can look suspicious. However, sometimes reviews and comments cross a line. Here we can negotiate with either the platform owner or the reviewer themselves to have these comments removed or edited
Digital Public Relations.
We’ll connect you and your brand with the right media, journalists, bloggers and online influencers to generate interest and excitement for your brand. Our digital PR service makes sure the world knows what you want it to know about you.
Start getting ahead online.
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What else can we help with?
SEO.
Whether your business is large or small, online-only or traditional bricks and mortar. An SEO strategy is a perfect way to get your product or service ranking on the search engines and discoverable by your customers.
Web.
From lead generation websites to full eCommerce solutions, our team can design, develop and evaluate websites with the ultimate aim of helping you meet your business goals.
PR.
Tell your story the right way with newsworthy coverage that demands attentions and earns unbeatable links. Let's make some noise together.
Social Media.
Social media is one of the best ways to grow and engage with your audience. Reach out to your audience and fulfil objectives with agile and data-driven strategies that truly connect with your customers.
Creative.
From eye-catching websites, corporate branding and infographics to videos designed to drive engagement and interest. Our creative team has the solution.
PPC.
Cut through the digital noise with a targeted advertising campaign. Tailored to you and your customers Paid Advertising is a great way to quickly increase web traffic and conversions.
Email Marketing.
Digital Ethos offer email marketing that can be a natural integration into your existing digital marketing strategies.
Marketing Strategy.
From initial marketing plans and mind maps to in-depth analysis and reports. A focused, consistent Strategy is key to the overall success of your marketing objectives.
CRO.
Plug the holes in your sales funnel and convert more visitors into customers with a bespoke, tailored and data driving conversion rate optimisation strategy.