DIGITAL
MARKETING
AGENCY
BIRMINGHAM

Transform The Way You Reach Your Audience With Digital Marketing

Take advantage of a comprehensive range of digital marketing services and experience online success like never before. Our digital marketing agency in Birmingham has proven results. With content marketing, SEO optimisation and PPC combined together to create a dream-team of trackable results that’ll see you achieving your business goals, staying ahead of your competition and driving sales.

Combining our expert in-house experience with a results-driven attitude, we can help you to increase ROI, appear higher in Google Search Results and get you right in front of the people you want to target.

GET IN TOUCH

Call us for a friendly chat or fill in the form below.

GET IN TOUCH

Call us for a friendly chat or fill in the form below.

DIGITAL
MARKETING
AGENCY
BIRMINGHAM

Transform The Way You Reach Your Audience With Digital Marketing

Take advantage of a comprehensive range of digital marketing services and experience online success like never before. Content marketing, SEO optimisation and PPC work together to create a dream-team of trackable results that’ll see you achieving your business goals, staying ahead of your competition and driving sales.

Be Seen On The Biggest Websites in The World

Digital Ethos are a fresh and innovative Web Design & SEO Agency based in Birmingham and the West Midlands. We partner with businesses of all sizes to help them with all their digital marketing requirements. Working with a wide range of clients allows us to become industry experts for even some of the most niche markets.

We drive growth, increase conversion rates, generate leads, improve sales, and help achieve core business goals. There a number of ways we can achieve this, with organic search optimisation to PPC paid online advertising. We don’t just try to reach business goals, we aim to exceed them.

With clients worldwide and expertise in everything digital, we are an ambitious, fast-growing digital marketing company, committed to providing the best digital services. We have an impeccable track record for helping our customers gain visibility and dominate online. Read more about our results here.

Here at Digital Ethos, we only employ the best in the industry, leaving you safe in the knowledge that we’re doing everything that’s needed to help you succeed.

Award-Winning Campaigns

We have a wealth of experience creating award-winning campaigns and producing positive ROI for a whole host high profile brands. We bring a measured and data-driven approach to all our marketing efforts so we can clearly show you the results. We make sure the entire campaign is transparent.

For example, we’ve increased Red Monkey’s conversion rates by 280% since taking them on as a client and helped Guardian Support exceed their first month KPI’s with continuous and reliable support. Not only that, but we’re proud to have worked with some big labels including Frankie & Benny’s, Bullring and Halfords to name a few.

This demonstrated ability to work on a range of campaign sizes means that whether you’re a small, medium or large business, we have you covered. With a team of dedicated consultants in multiple disciplines, we make sure that whatever campaign you want to run, you’ll get the best results possible. We keep you informed with regular touchpoints and expert advice so you fully understand your new digital journey.

Our Services

SEARCH ENGINE OPTIMISATION

In the competitive world of business, a strong seo campaign can be the key difference in standing apart from the competition and reaching customers in your area.

PAY PER CLICK ADVERTISING

Our paid search (PPC) offering is more than getting your ads on Google AdWords, Bing/Yahoo/AOL, LinkedIn and/or Facebook. We tailor and execute a strategy to aide your business goals, you get ongoing feedback on how the program is working.

RESPONSIVE WEB DESIGN

Your website is often the first contact that your customers will have with your brand, so it’s vital that it stands out from the crowd and represents you in the best possible light.

WORDPRESS WEB DEVELOPMENT

Our experienced website design and development team will create a functional and easy-to-manage WordPress website to showcase your business, enhance your marketing efforts, and help you stand out in an overly-crowded marketplace.

SOCIAL MEDIA MARKETING

Engage and expand your audience across the web with social media marketing. We Leverage Social media to engage your audience and increase sales like no other Social Media Agency in the UK.

WEBSITE CONTENT MARKETING

We develop website content strategies so that audiences will watch, share, and purchase. We’ll kick things off with a free site audit which will allow us to establish where your website is underperforming from a technical perspective.

MOBILE APP DEVELOPMENT

At Digital Ethos, not only will we help you plan, design, scope & build a world class application, but we will lend you our vast experience in getting your app to market.

DIGITAL MARKETING TRAINING

Digital Ethos can give you the tools you need to further your career and help advance your online marketing campaigns.

hello@digitalethos.net

0333 772 0189

How did we help a Birmingham business improve their Digital Marketing?

Case Study

WHAT WE DID

SEO | PPC

THE BRIEF

Guardian Support offer Recruitment, Human Resource and Health and Safety advice services across the UK. As their business continues to grow and following previously mad experiences with marketing agencies, they reached out to Digital Ethos for digital marketing support.

Their website ranked for branded key terms and low traffic volume search terms, our digital marketing consultants advised on the best core keywords to target. Carrying out in-depth initial research allowed us to explain the importance of keywords and their semantic variations.

OUR APPROACH

Digital Ethos offered a consultative approach including on-page, off-page and technical search engine Optimisation. The digital marketing team reviewed the entire website, inside and out. Taking advantage of their existing website structure and content, we began by optimising their existing landing pages for each of their services. Ranking their different service pages for each unique keyword.

Having conducted competitor research, it was apparent that Guardian Support’s competitors had strong domain authority. Domain Authority is the backlink portfolio of a website, it is your score out of 100, the higher the better. If your website receives a back-link from a website with high domain authority, this is worth more than a link from a low authority website. In order to compete effectively with this, we needed a structured outreach plan. We then approach each month with targets of the number of backlinks to secure.

When evaluating their existing paid advertising campaign on Google, we begin by asking a few questions: What is their budget, what is the minimum amount of leads they need, what is each lead worth in terms of revenue and how many leads to they convert. We expanded their negative keyword list in order to better target those converting clicks. The PPC campaign was restructured, focussing on specific landing pages and keyword groups.

THE RESULTS

We continue to work hand in hand with Guardian Support, working on their SEO and PPC Campaigns. We are on track to meet our first months KPI’s with over 7 conversions in the first month. We are targeting dedicated landing pages with specific adverts, making the budget more efficient.

With regards to SEO success, we continue to measure both organic users and organic traffic. We compare month on month as well as year on year in order to rule out any seasonal fluctuations. We also monitor domain authority and the health of the backlink portfolio as other success factors.

SEO Results

147%

Increase in
organic sessions

158%

Increase in
organic users

183%

Increase in
organic conversions

PPC Results

105%

Increase in
paid sessions

93%

Increase in
paid users

175%

Increase in
paid conversions

www.guardiansupport.co.uk

ABOUT US

Digital Ethos is a measured and creative performance marketing agency. This means we hit the key areas of digital marketing like SEO, PPC (paid online advertising), digital PR and social media marketing. We also handle website design and development, allowing us not only to market your sites but help create you a great looking brand.

MEET THE TEAM

We have a dedicated team of consultants specialising in different areas of digital marketing. We help manage your marketing campaigns and give you informed advice on what your next steps should be. Let’s meet the team so you can see the faces behind the magic.

“I focus on business development but also serve as the managing director. I dabble in a bit of everything! Outside of work I love to dive into books to further my knowledge and hit the gym.”

LUKE TOBIN

Commercial Director

“I look after the customer journey, understanding expectations and ensuring we deliver a first-class service. Outside of work, I enjoy drinking wine and love spending time with my little boy George.”

ANGEE JONES

Client Liaison and Partnership Manager

“I am completely passionate about all things creative & digital and have been for as long I can remember. Outside of work I have a keen interest in cooking, trendy office desks and chairs, football & beer!

JORDAN STIMPSON

Designer / Developer

“I specialise in technical SEO and all forms of paid advertising. Outside of work I love cooking, reading and watching all the latest shows.”

RAFAL GEMZA

Senior Digital Marketing Consultant

“I work on off-page and on-page SEO. I love writing content for all different types of clients, whether its a paid campaign or organic. On the weekend I love to hit the gym, explore new cities, and drink gin.”

SOPHIE RIZAN

SEO & Content Consultant

“I look after content, both behind the scenes and in front of customers. At the weekend I enjoy randomly cycling to new towns.”

SEAN CRONIN

SEO & Content Consultant

“I work on optimising onsite content, as well as organically posting on social media to help build brand awareness. Outside of work, I like to go to weekly dance classes and perform on stage.”

LAUREN THOMAS

SEO & Content Executive

“After working in a dedicated marketing department for Arcadia Group, I really wanted to experience the fast paced agency life! Outside of work I love to spend my time baking, reading and catching up with friends over wine!”

RACHEL HOLEY

Social & Digital PR Consultant

What People Say

We had a great experience with Digital Ethos. They are polite, friendly, efficient and professional. They took time to understand the specific requirements of our project and we are very pleased with the result. Thank you!

Domine McConnell

14:27 29 Jul 19

I work here, but we are tremendously good at what we do!

Nik Hudson

13:56 01 Jul 19

Our first SEO training session with Rafal and Digital Ethos was really informative. Rafal simply explained what SEO is and then tailored the training session to our specific requirements. I learnt loads about SEO and am really looking forward to the next session.

Bella Tomlinson

13:42 16 May 19

Bella Tomlinson

13:42 16 May 19

Rafal gave a brilliant one day training session to the team at 2020 Media about how to to get our website SEO in shape. He made it totally relevant to our needs and gave a range of powerful insights into what we strategically need to do. Rafal is not just a highly experienced expert- but a very accomplished trainer too.

Rob Potter

12:48 15 May 19

We recently took part in SEO training with Digital Ethos and it was fantastic!! Rafal delivered excellent training. He was incredibly knowledgably, informative and very helpful in the days that followed the training. Digital Ethos are a great company to work with and we are looking forward to working with Rafal, Luke and the team in the future.

Debi Owen

09:13 13 May 19

Debi Owen

09:13 13 May 19

The team at Ethos are knowledgeable, helpful and friendly. They really take the time to understand your industry when providing you with a proposal. Great communication. We've been very impressed. thanks!

Ty Riley

11:07 29 Mar 19

Having a local agency made all the difference to me when looking for help with my digital marketing. They were always on hand to meet and discuss the campaign, helping me really understand what was going on. The results spoke for themselves.

Alana Martin

14:28 24 Mar 19

After seeing the positive reviews that Digital Ethos had been getting I decided to try out their free SEO audit. The detail they provided was amazing and I really saw how they'd help improve my business. It was a no brainer to continue working with them!

Linda Green

13:32 22 Mar 19

I was really struggling against some of the local competition in Leicester and I needed to know why this was happening. Digital Ethos helped me understand that if you can't be seen, you can't sell! They helped my website become visible to the people who mattered to me

Harvey Taylor

04:25 21 Mar 19

After launching my new business, I was concerned about building a site and gaining some online authority. After speaking with Digital Ethos they helped create the perfect website for me and have continued to promote it. They have helped me really get on the map.

Adam Simpson

04:51 19 Mar 19

Working with other SEO agencies in the past, I was cautious about finding a new agency. However, after meeting Digital Ethos I felt much more comfortable. They had a real personal touch and kept in touch with me regularly. I quickly started to see some results!

Leo Watson

13:35 08 Mar 19

After talking with Digital Ethos, their passion and enthusiasm for the industry was clear. They created a really innovative campaign to help me gain more visibility on Google. Over the months they maintained a great communicational standard and helped me understand the results. After a few months, I started to see my website on the first page and got more and more enquiries!

George Vincent

12:21 07 Mar 19

Digital Ethos have a great and transparent approach. I knew exactly what was being done and what was possible. Very different to some other agencies out there.

Zak Hammond

13:01 05 Mar 19

After having some bad experiences with other digital marketing agencies I was almost ready to turn my back on it. However, with Digital Ethos they really turned things around for me. Keeping me in the loop with everything going on, I really got to understand what is happening and how they helped my business to grow.

Rhys Dean

15:01 04 Mar 19

We've just started work with Digital Ethos and had a social media training session today. The upshot was a much clearer social strategy with some ideas that we can start to action immediately. Hope the next training session is as productive!

Andrew Risbey

16:58 06 Feb 19

I have been with digital ethos for a few months as we had a sudden drop in key word rankings, I had not heard of them and they were not well known in my industry, I decided to go ahead with them as that they spent the time to visit me and understand my concerns.3 months later, and they have got my website back to an excellent position, they take full control of all online management and are transparent with the work they are doing.I would highly recommend them, they have a considerable knowledge and experience and work very hard to give you your desired result.

Parneet Sehmi

16:21 11 Jan 19

Digital Ethos has been responsible for increasing our search rankings in google. They will keep sending you reports every month. The results are great! If you are looking for an agency to work with then choose these guys. They will never lie to you and honestly approach every problem.

Daniel Rowe

17:33 31 Oct 18

I know nothing about marketing or search engines, but they patiently explained every benefit of the strategy that was prepared for me. I should probably mention that it worked! Thank you guys, it is a pleasure to work with you

Kyle Walker

19:35 21 Oct 18

It's a real joy to work with them. Very positive people.

James Burton

15:41 20 Oct 18

Great agency with really nice staff.

Lydia Wallis

06:00 18 Oct 18

Delivered everything that was promised. Good job.

Sam Noble

13:29 17 Oct 18

I would like to start by saying that after working with many agencies before I was very sceptical about digital marketing, but I decided to give it another try. I have chosen well!! They really made my ads work. Fantastic job!

Louis Rhodes

17:40 16 Oct 18

Excellent marketing company - lovely people who do a great job

Peter Robinson

18:09 15 Oct 18

We approached Digital Ethos over a year ago, after having some bad experiences with other agencies before. It was refreshing to see the energy and enthusiasm of the team. From the first call they seemed to understand our needs and show real interest in our business. And now people can finally find us on Google!

Jasmine Wall

17:47 15 Oct 18

Incredibly professional and working even at midnight to get the job done! They really helped us grow our startup into a revenue driving business.

Evan Ward

17:37 14 Oct 18

I've seen many people mention honesty in here, but it's true - these guys don't just paint a nice picture with their sales pitch. They will tell you exactly what you can and cannot expect. We used so many agencies before and this seems to be the only one we are going to stick to.

Clarke Family

14:16 14 Oct 18

“We first began working with Digital Ethos roughly two years ago following a disappointing relationship with another multi-national agency. Not only were our rankings suffering, but more importantly we had felt that our previous agency were failing in transparently communicating how they were spending the marketing budget that we were entrusting them with. Immediately, after the initial conversations we could see that Digital Ethos were a breath of fresh air. We could feel that they cared about our mission objectives and were committed to formulating an online strategy that worked in parallel with what we were aiming to achieve. On our first website, we went from 0 rankings (positions 1-3) on Google to a place that we now have over 100 across the 5 websites. The results off the back of this were fairly immediate and we started to see a significant increase in enquiries & applications. The return on investment has been clear to see, and most importantly we know exactly where our marketing budget is being spent across our multiple campaigns. The strong working relationship with now share with Digital Ethos has allowed us to keep up with our ambitious growth plans and it’s a relationship we’re looking forward to sharing with them in the future. I would highly recommend them to anyone looking to strengthen their local SEO campaign and dominate the rankings in your area.”BILL ZUCKERMAN – CEO – THE LONDON PRESCHOOL

Bill Zuckerman

22:56 17 Apr 18

Digital Ethos spent a lot of time getting to know my product and provided me with the best designers. They created a brand theme which filtered through my packaging to my website. Cannot recommend them enough!

Wajeeha Husain

09:59 04 Oct 17

Fantastic experience. found them to be incredibly patient and considerate of what we needed for the project. Really looking forward to working with them again.

Tania Jacobs

10:48 02 Aug 17

Worked with Digital Ethos on a number of projects as a freelancer and can say that the guys are wonderfully professional to work with and provide a great service for their customer base. An innovative approach to design both in web and print with a customer focus.

Zoe Vidigal

09:14 14 Jul 17

I just wanted to say thank you, it's not often I feel compelled to leave a review but the chaps at Digital Ethos were just superb. From the initial enquiry through to the finished website & marketing I have been very pleased with all the work done. Alex.

Alex Simmonds

12:56 22 Jun 17

Digital Ethos have been absolute saviours. After working with another company we spent almost a year on google oblivion. They were not very good. After starting to work with these guys, we are now on page 1 of google search! They have really helped and they are very customer oriented. They help all of the members of our team and always find a way to assist in whatever we need done. Very happy with the change 🙂

Rachel Marques

12:32 22 Jun 17