Key Performance Indicators Metrics for Digital Marketing KPIs

Marketing KPIs – The Metrics That Matter For Tracking Performance

What are Key Performance Indicators (KPI’s)? KPI’s are used as indicators of success, often a quantifiable measure allowing you to track the progress of long and short-term objectives.  Managers, stakeholders, departments and organisations use KPI’s at different levels to demonstrate and measure the value of success. For example, high-level KPI’s may focus on overall business…

Responsive website design digital marketing agency

Responsive Website Design Checklist

The design of your website is hugely important, it is the face of your brand in the digital world. How your website communicates with its audience is vital to delivering brand messages, positive user experience, converting visitors into sales, and most importantly return on investment (ROI). What is Responsive Website Design Nowadays the term Responsive…

Digital Ethos is a full-service digital marketing agency focusing on Web Design, SEO, PPC Management & Social Media Marketing in Leicester, London, Barnsley, Birmingham, Bristol, Truro and Edinburgh.

The impact of GDPR on marketing

The introduction of GDPR, which is set to come into effect on May 25, is predicted to be one of the biggest changes to hit the financial and professional services in recent years. The new changes will force a variety of different businesses to review their marketing strategies and data storage procedures, in response to…