PARTNERSHIP

Digital Ethos &
2020 Media

Our partnership with a world renowned video production company

With the internet being overloaded with content, we understand the importance of standing out from the crowd and video marketing lets you do just that. Video content lets you communicate your company’s unique value proposition in a more engaging manner.

At Digital Ethos, we want to offer our clients high-quality video production services as part of their integrated marketing campaigns. We decided to partner with 2020 Media, a world-renowned video production company, to deliver our clients and their audiences the highest quality video content.

Who are 2020 Media?

2020 Media International is a video production company that specialises in video content, TV and online media production. They produce award-winning creatives that shape perceptions and behaviours.

2020 Media’s full-time team includes producers, directors, writers, designers and logistics experts. As well as a high-calibre integrated team of technical production staff including camera-people, editors, animators, sound technicians, graphic designers, web developers, social media and content distributors.

2020 Media’s reputation has grown primarily around their commitment to giving clients added value, by pushing the boundaries, innovating and truly helping clients to achieve a communications edge. But what matters most is that they get the results our clients want. These shared principles have helped form the foundation of our mutually-beneficial, long-term business relationship.

At Digital Ethos, we believe it is important to clearly define business values and streamline these amongst partners. Our principles guide our decision making and behaviors, which is why we chose to partner with 2020 Media.

What services do 2020 Media offer?

As you would expect from a leading video production agency, 2020 Media’s expertise covers branded video storytelling, business communications, video campaigns, entertainment and leisure, video training, explainer videos, event coverage and branded TV.

Today, successful video production must be relevant, topical and engage with target audiences. That’s why 2020 Media try and fully understand the audience- their interests, expectations and the hooks that switch them on.

Video Content Strategy- what needs to be produced and why?
Creative Video Development- ideas, scripting, storyboarding, visualising
Preparation for Video Production- planning, logistics, recces, approvals, rehearsals
Video Filming- single and multi-camera, HD/ 4K/ 8K, lighting, sound, gibs, tracks and gimbals
Drone Filming- certification, planning and approvals
Photography- integrated video, photography and photography enhancement
Video Editing- multi standards, formats, grading
Sound and Music- sound effects, music libraries, licensing, voice-overs
2D & 3D Animation- motion graphics, graphic styling, visualisations, explainers and immersive
360 and VR video- immersive and interactive experiences

Benefits of working with a video production company?

Our simple objective is to become your trusted service partner in digital marketing. Working in partnership with 2020 Media enables both our clients and ourselves to access a range of benefits in video marketing.

Access To Expert Skills and Professional Equipment
Video production is a highly-specialised skill that requires not only years of training and professional experience to master, but also professional video equipment and the whole suite of video production resources. These resources include a video production house, actors and actresses, cameramen, scriptwriters, video editors, and many others. By tapping into the help of a professional video production agency, we have access to all of these.
Expand Our Service Offering
In 2019, content needs to build trust and brand awareness in order to cut through the online crowd. Video marketing allows you to do this. Instead of refusing our clients, we catered to their needs by expanding our service offerings, thinking outside the box and collaborating with 2020 Media.
Save Time, Money & Effort
Video production is a time-consuming process, and if you don’t have an in-house team in place, the hiring and onboarding process — in addition to the initial costs of purchasing video equipment — can be costly. Our partnership with 2020 Media allows us to offer end to end digital marketing solutions as well as video production, saving you time and effort.

Importance of video distribution and marketing

As more companies continue to invest in video marketing, we work hard making sure their campaigns reach their intended audiences successfully. After all, what’s the point in having a beautiful video if no one can see it?

Digital Ethos work strategically with your company to produce a comprehensive video marketing strategy. This includes defining key performance indicators, deciding which platforms to share your video on (paid and organic) and what delivery schedule is best for your campaign.

Video marketing is always evolving. What worked last year may not be as successful this year and Digital Ethos are constantly learning to stay one step ahead of the industry. We start with the end in mind, always considering what companies want to achieve and within what time frame.